09
Apparatus for recording and reproduction of sound, images
and data; sound, image and data carriers, particularly audio
tapes, music and video cassettes, compact discs, sound
recording discs, digital audio tape [DAT], video tapes,
diskettes, all the aforesaid goods in recorded and
unrecorded form, included in this class; CD-ROM; magnetic
data carriers; compact discs; DVDs (digital versatile
discs); digital recording media; calculating machines; data
processing hardware; computers; optical apparatus and
instruments, included in this class, particularly
spectacles; spectacle lenses; spectacle frames; computer
software; video game cartridges; games software for
computers; mobile telecommunication apparatus; application
programs (apps) (downloadable); computer and game programs;
software; application software (apps) (recorded and
downloadable) for computers, notebooks, laptops, tablet
computers, smartphones and mobile terminals; downloadable
ringtones for mobile phones; wearable computers; interactive
photo and video equipment for capturing, uploading, editing,
printing and sharing digital images and videos; downloadable
computer software for editing images, audiovisual and video
contents and for the transmission thereof; downloadable
computer software for displaying audiovisual and video
contents as well as texts and data relating thereto;
computer software for the management of contents of social
networks, interaction with a virtual community and
transmission of images, audiovisual and video contents,
photographs, videos, data, text, messages, comments,
advertisements in media and information; computer software
for capturing, editing, organizing, modifying, transmitting,
storing and sharing of data and information
16
Printed matter, particularly catalogues, booklets, books,
manuals (handbooks), companion books, newspapers,
periodicals and calendars; stationery; artists' materials;
paint brushes; typewriters; office requisites (except
furniture); instructional and teaching material (except
apparatus); paper, cardboard; boxes, signs, bottle
envelopes, index cards and postcards of cardboard and paper;
table linen of paper; handkerchiefs of paper; tissues of
paper for removing make-up; bags (envelopes, pouches) of
paper or plastics, for packaging; tablemats of paper or
cardboard; bookbinding material; photographs (prints);
plastic materials for packaging, included in this class;
table napkins of paper; posters; transfers (decalcomanias);
stickers (stationery)
35
Business consultancy and advisory services; business
administration; business management for third parties;
business management advice; consultancy with regard to
business project management; business project management;
business management and organization consultancy; advisory
services for business planning, business organization and
business management; business management and organization
consultancy, in particular with regard to the establishment,
expansion, outsourcing and restructuring of companies and
development and implementation of business concepts;
placement of staff and personnel management; personnel
management consultancy; employment recruiting services;
temporary personnel services; market analysis; market
research and opinion polling; advertising research;
marketing (conducting market surveys); business analysis and
statistics; business investigations and business research;
data search in computer files for others; compilation,
systematization and updating of data in computer databases;
provision of commercial and business information;
advertising, in particular radio, television, cinema, print,
videotext, teletext and internet advertising; development of
strategies for advertising activities; commercialization of
advertising space with audio or video contents on the
Internet; consultancy with regard to advertising strategies;
project and event management, namely planning and conducting
of campaigns, projects and events for advertising purposes;
presentation of goods and services on communication media
for advertising and sales purposes; advertising agencies;
sales promotion for third parties; public relations
services; accounting; clerical services (office functions);
secretarial services; telephone answering services for third
parties; office machines and equipment rental; negotiation
of commercial transactions for third parties, also within
the framework of e-commerce; advisory services relating to
the purchase of goods on behalf of others; arranging of
commercial and business contacts, also via the Internet;
arranging of contracts for others for the providing of
services; arranging of contracts for others for the buying
and selling of goods; arranging commercial transactions for
others; distribution of products for advertising purposes;
dissemination of advertising matter; publicity material
rental; public relations services; publication of printed
matter, including in electronic form, for advertising
purposes; writing of publicity texts; distribution of
catalogues and advertising prospectuses; production of
advertising films; promoting a series of films for others;
arranging contracts for time-limited access to databases
(for others); arranging subscriptions for telecommunications
services, for time-limited access to databases (for others);
organization of trade fairs and exhibitions for commercial
or advertising purposes; advertising of films on the
Internet; computerized file management; telephone and/or
computerized order placement for Internet shopping or
teleshopping services; auctioneering, including on the
Internet; planning and implementation of presentations and
other information offers for advertising and sales purposes,
including on the Internet, on other data networks, in online
services, and by means of multimedia technologies; arranging
and conducting of multimedia shows for advertising purposes;
advertising on electronic online communications networks;
development and creating of advertising concepts;
development, planning and creation of audiovisual
communication concepts for advertising purposes; rental of
advertising time on communication media; production of
teleshopping programs
36
Insurance; financial affairs; monetary affairs, including
issuing of membership cards with a credit and payment
facility; real estate affairs; financial consulting;
financial advice and consultancy services, particularly
arranging the provision of finance; mergers and
acquisitions, namely financial consultancy with regard to
the purchase or sale of businesses and business investments;
financial investment; financial trust management; banking;
real estate management as well as brokerage, renting and
leasing of real estate (facility management); financial
information services for investors; arranging the provision
of finance (investment brokerage); financial management
services; investing in the purchase and sale of business
units, in particular using digital business models
38
Telecommunication services; telecommunication services
provided via lnternet portals with information relating to
finance, economy, stock exchange, tax and law as well as
commentary and advice to investors; providing access to
databases and platforms on the Internet; providing online
marketplaces for sellers and buyers of goods and services,
namely provision of telecommunication channels for online
shopping services; providing access to databases with
searchable online advertising guides featuring the goods and
services of other online vendors on the Internet;
broadcasting of films, broadcasting of television, radio,
videotext and teletext programs, particularly of
commercials; broadcasting of Internet television programs;
broadcasting of teleshopping programs; collecting and
providing news and general information, namely services of
news agencies; sound, image and data transmission via cable,
satellite, computer (networks), telephone and ISDN lines, as
well as any other transmission media; providing access to
information stored on databases, including on the Internet
and in particular including via interactive computer
systems; providing access to information on the Internet,
particularly in the field of television and Internet
television; providing access to online portals; broadcasting
of subscription television programs, in particular in the
form of pay-tv and video-on-demand; providing of access to
computer games for retrieval and transmission on the
Internet and other online services; mobile telephone
services, particularly providing access to applications
(apps); electronic transmission of data, computer software
as well as sound, image or multimedia contents to mobile
terminals via local or global communication networks;
leasing access time to computer databases; telecommunication
via platforms and portals on the Internet; services with
regard to the sharing of photographs and videos, namely
electronic transmission of digital photo files, videos and
audiovisual contents between Internet users;
telecommunication services, namely electronic transmission
of images, audiovisual and video contents, photographs,
videos, data, text, messages, advertisements, media
advertising, notifications and information; providing access
to computer databases relating to social networks
41
Coaching, in particular organization and/or conducting
advanced training programs, education and training
consultancy; human resources development by means of basic
and advanced training; arranging and conducting of
colloquiums, seminars, workshops, conferences, congresses
and symposiums; providing training in the field of design;
electronic desktop publishing; education; providing of
training; instruction; entertainment; sporting activities;
cultural activities; radio, Internet and television
entertainment; publication of printed matter (except for
advertising purposes), in particular books, newspapers and
periodicals; production of cinematographic, television,
radio, videotext and teletext programs (other than for
advertising purposes); film production, other than
advertising films; videotape production; services of
recording studios and television studios; rental of musical
instruments; production of music; orchestra services;
organization and conducting of sporting and cultural events;
conducting of live entertainment performances and film
festivals; organization of exhibitions for cultural or
educational purposes; arranging and conducting of concerts;
theatre productions; organization of shows (impresario
services); showing and rental of motion pictures; editorial
consultancy services; electronic games services provided by
means of the Internet, including provision of on-line
computer games, included in this class; publication of
periodicals, newsletters and books in electronic form,
including on the Internet; publication of printed and/or
electronic publications consisting of texts (except
advertising texts) and/ or images, including in combination
with moving images and/or sound; picture agency services,
namely photography; photographic reporting and providing of
visual material and film footage; photo editing services;
leasing of audio and video equipment
42
Scientific and technological services and research and
design relating thereto; industrial analysis and research
services; information technology (IT) consultancy;
consultancy with regard to the design of homepages and
Internet pages; technical development of electronic
television program guides (software); computer programming;
installation and maintenance of database software; updating
of database software; development of computer programs and
computer games (software); computer software design and
rental; creation of webpages; design and updating of
homepages and websites; rental of video and image programs
(software); design and development of computer hardware;
development of multimedia contents (software) and
corresponding applications (software); installation and
maintenance of software; design and development of computer
software and application programs for mobile computer
systems (apps); storage of data in computer databases;
application service provider [ASP], namely, providing
temporary use of computer software for use via public or
private data networks; digital image processing (graphic
design); computer services, namely hosting of online web
facilities for others for organizing and conducting online
meetings, gatherings and interactive online discussions;
hosting of websites enabling online users to create personal
profiles with information relevant to social networks and
for the transmission and exchange of such information
between several websites; design of software for multimedia
presentations; computer services, namely creating customized
websites with user-defined or specific information, personal
profiles, sound, video, photographic images, text, graphics
and data; providing online non-downloadable software for use
in customer relationship management for establishing virtual
communities and for the transmission of sound, video,
photographic images, texts, graphics and data
45
Licensing of industrial property rights and copyrights;
granting of licenses for franchising concepts; licensing of
intellectual property rights; film, television and video
licensing; licensing of computer software (legal services);
copyright management; organization, administration and
exploitation of copyrights and intellectual property rights
for others, through licensing; negotiation, exploitation and
administration of television broadcasting rights, in
particular of rights relating to the broadcasting of events
on television, in particular of sporting events, through
licensing; organization, exploitation and administration of
rights to press, radio, television and film articles for use
on sound and image carriers, through licensing;
organization, exploitation and administration of rights to
articles in newspapers and periodicals, through licensing;
administration, organization and exploitation of
transmission rights, retransmission rights, audiovisual
rights, mechanical rights and other user rights to radio and
television programs and other sound and image productions,
through licensing; organization, administration and granting
of rights to television formats, television content,
television programs, television series, television shows and
television game shows, including screenplays and their
essential design elements, in particular titles, logos, show
concepts, ideas for games, stage scenery, show episodes and
interview techniques, through licensing; licensing of
intellectual property, namely of reproduction rights with
regard to images, reproductions, photographs, downloadable
and non-downloadable digital contents, stock photographs,
stock photography pictorial images, still images, moving
images, film, video, graphic designs, clipart, news images,
audio data, musical sound recordings, multimedia recordings,
animations, illustrations and other digital media and design
elements