16
Printed matter, printed publications and books
35
Retail services connected with printed matter, printed
publications and books; business services related to the
establishment of business and retail stores; advertising and
the preparation and distribution of promotional materials;
business management services; the bringing together for the
benefit of others of a variety of printed matter, printed
publications and books, enabling customers conveniently to
view and purchase those goods in a general retail store,
from an Internet web site or by means of telecommunications;
advertising, marketing and publicity services; advertising
in online, on-demand and other media, in particular in the
aforesaid media and via the aforesaid media; direct mail
advertising, operating, management, advertising and
marketing of online websites; public relations; direct
marketing services; business management and administration;
business advisory services; market surveys, analysis and
research; business advisory services in relation to the
provision of sponsorship; event marketing; organisation of
business shows; marketing services via a database; sales
promotion services; preparing and placing of advertisements;
consultancy services relating to advertising, publicity and
marketing; management consultancy services; business
advisory services; provision of information, advisory and
consultancy services relating to all the aforesaid; direct
mail publicity campaigns
41
Publishing; production of radio and of television
programmes; providing on-line electronic publications (not
downloadable); publication of texts (other than publicity
texts); publication of texts and printed matter, also in
electronic form and via the Internet; online publication of
electronic books; drafting of texts (other than publicity
texts); publication of books; text editing support for
Internet web pages; arranging and conducting of conferences
and congresses; organisation of lectures, fora, congresses
and colloquia; training services; coaching services;
information, consultation and advisory services relating to
any of the aforesaid services, including such services
provided online from a computer network or via the Internet
or extranets; provision of information, advisory and
consultancy services relating to all the aforesaid