35
Advertising, in particular the conception, developing and
creating of advertising conceptions; advertising consultancy
as a service of an advertising agency; publicity columns
preparation; updating of advertising material; advertising
services agency, in particular elaborations of outlines and
frameworks of publicity slogans, product specifications or
company profiles; television advertisement including product
placement; publication of publicity texts; cinema
advertising including product placement; market research;
marketing studies; opinion polling; merchandising; public
relations; promotion agency services; lobbying, which mainly
means representing interest in front of policy makers and
others; media work, mainly the presentation of goods and
services in all media for others as well as development of
multimedia advertising concepts; organization of exhibitions
for advertising purposes; organization of trade fairs for
commercial or advertising purposes; organising business
project management in order to develop communication
strategies; bill-posting; planning and shaping of
advertising campaigns; presentation of companies and
organisations on communication media; production of
commercials for all media; radio advertising; news clipping
services; shop window dressing; sponsoring as a form of
advertising; telemarketing; business management and
organization consultancy, namely business and organisational
consultancy, including digital media as well as assessment
and organisation of planning, development, and realisation
of concepts to be used by all media; dissemination of
advertising matter; sales promotion for others; rental of
advertising space; publicity material rental; rental of
advertising time on communication media; arranging
advertising contracts and sponsorship contracts for others;
arranging newspaper subscriptions for others; advertising by
mail order; distribution of advertising material; direct
mail advertising; demonstration of goods; demonstration of
goods and services; advertising agency services, namely
projecting, project planning, and designing of interior
decorations and outside surfaces for presentation of
products and services of companies, in particular designing
of stands, malls, theme parks, exhibitions; publication of
publicity texts for advertising purposes, namely publication
of magazines, newspapers and other print products, also
saved on electronic media; professional business
consultancy; operations management; personnel
administration.
36
Stock exchange quotations; investment management, namely
administrating and arranging of financial company shares;
rent collection; facility management; factoring; analysis
(financial); financial consultancy; sponsorship (financial);
financing services; financial concerns; facility management;
financial transactions; real estate management; real estate
agencies; real estate management, as well as renting and
leasing of properties; real estate; capital investments;
mergers and acquisitions consultancy, namely financial
consultancy for buying or selling companies and company
shares; portfolio management, included in this class;
organization of collections; charitable fund raising; surety
services; loans (financing); rental of offices (real
estate); accommodation bureaux (apartments); financial
management; leasing of real estate; financial controlling.
38
Television broadcasting; cable television broadcasting;
radio broadcasting; Internet protocol television
broadcasting; providing Internet portals; providing Internet
chat rooms; providing Internet forums; providing
telecommunication channels for teleshopping services;
providing access to databases; communications by Internet
portals; providing access to databases; rental of access to
databases; providing telecommunications connections to
global computer networks and other computer networks;
telecommunications routing and junction services; Internet
access provider; news agencies; electronic bulletin board
services (telecommunications services); electronic mail;
electronic transmission of information, news and images;
interactive telecommunication services; communications by
computer terminals; communications by telephone; cellular
telephone communication services; computer aided
transmission of messages and images; appeal for individuals
(broadcasting); voice transmission services (voice
communication services); telephone services;
telecommunication; data transmission services, as well as
telecommunication services; data transmission services
related to computers and the Internet (telecommunication);
movie broadcasting, music broadcasting and other kinds of
entertainment programme broadcasting.
41
Entertainment; arranging and conducting of sport events and
cultural events; organization of competitions, (education
and entertainment); arranging and conducting of concerts,
tours, stage productions, dance and music performances as
well as light entertainment programmes; providing on-line
electronic publications, not downloadable; recording studio
services; electronic desktop publishing; recording studio
services, television studio services; publishing services
(without press work); digital imaging services; game
services provided on-line from a computer network;
development of entertainment programmes; television
entertainment; production of radio and television
programmes; photography; publication of publishing products
(not for advertising purposes), especially newspapers,
magazines and print products, also when electronically
stored; publication of newspapers and books, including its
publication in electronic form and via the Internet; music
composition services; videotape editing; publication of
electronic books and journals on-line; arranging and
conducting of sport events and cultural events; arranging
and conducting of conferences; arranging and conducting of
congresses; arranging and conducting of symposiums; radio
entertainment; production of shows; arranging and conducting
of seminars; arranging and conducting of workshops
(training; organization of exhibitions for cultural or
educational purposes; organization of shows; organization of
competitions (education or entertainment); movie industry
production.
42
Computer programming; creating web sites for others; project
studies (technical); creating programs for data processing
as well as software engineering services, especially digital
image editing and constructing of animated graphics in text,
picture, audio and video signal form for others; technical
consulting service for franchise concepts; industrial design
services; architect services; design of interior decor;
technical development of prototypes of advertising medium,
interior furnishings, exhibition constructions and computer
hardware; advertising material design.
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