09
Mobile apps; software; web application and server software;
podcasts; downloadable podcasts; electronic publications
[downloadable]; downloadable media; audio files; audio
books; talking books; e-books; electronic books [also
downloadable]; downloadable electronic publications relating
to business and financial consulting, economics and
competitive strategies
16
Printed matter; photographs; printed publications;
publications; books [printed]; magazines; pictures; posters;
all aforementioned goods in particular in the field of
business and financial consulting, economics and competitive
strategies
35
Brand positioning services [marketing]; brand evaluation
services; brand development; consultations relating to
business advertising; services of an advertising agency, in
particular in the fields of branding, creative direction and
editorial design; marketing; public relations services;
development of strategies and concepts for marketing and
advertising activities; consulting in relation to business
efficiency; organisational and productivity management;
business consulting in relation to the operational
structures of companies and sales activities; business
consultancy and advisory services; business management;
consulting on business growth; consulting in the field of
corporate and competitive strategy; advisory services
relating to corporate identity; analysis and advisory
services relating to marketing, in particular to internal
and external corporate communication, product design and
product sales; services of a management consultant, in
particular in the areas of consulting, project management
and consulting with regard to the optimization of business
procedures and processes; business consultancy services
relating to disposals; advisory services relating to the
purchase of goods on behalf of business; consulting
regarding business acquisitions, public relations
communication strategies, business strategies, executive
selection, business management, business profitability,
market segmentation and sales promotion; advertising and
marketing through online websites; creation of press
releases for advertising purposes; planning, organization
and management of marketing, advertising and promotional
events and activities; business appraisal and evaluation
services in business matters; consulting in relation to
rebranding strategies [advertising] in the area of brand
evaluation; market analysis services; business management;
corporate communication services
41
Training, further education and teaching, also via the
Internet or SaaS; providing non-downloadable electronic
publications; vocational guidance [education or training
advice]; correspondence and online courses; publication of
texts; arranging and conducting of conferences, congresses,
symposiums; arranging and conducting of seminars, workshops
[training]; organisation of trainings, further educations
and teachings; writing of texts; publication of newspapers,
books and electronic publications for third parties;
coaching; organisation and conducting of classes and
correspondence courses; distance learning courses, in
particular online courses; publication of texts, concepts
and printed matter; online publication of electronic books
and magazines; all aforementioned services in particular in
the field of business and financial consulting, economics
and competitive strategies
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