09
Computer programs which can be downloaded from the Internet;
software for Internet access; computer programs for using
the Internet and the World Wide Web; software applications
for social networking via the Internet; software [recorded
programs]; operating system software; software for digital
tablets; integrated software packages; computer programs
(downloadable software); computer software; computer
software packages; data communication software; computer
network management software; data processing software; data
analysis software; data management software; software for
the management of data and of computer files and databases;
search-engine computer software; computer programs
(electronically downloadable software); graphical user
interface software; software for managing social networks;
software applications for mobile telephones; software
development kits (SDK); digital telephony platforms and
software; computer operating system software; computer
application software for mobile phones; application software
for cloud computing services; software for multiple-user
access to global computer information networks; software for
processing market information; software for placing
advertisements; software for the management and analysis of
advertisements and their monetization; computer program for
assimilating data for use in connecting mobile phone
operators, companies wishing to advertise their goods and
services and users of mobile telephony and for placing
advertisements on mobile devices; computer program for
recording and analyzing user behavior on the Internet,
social networks and mobile devices; software for computer
games; video game software; computer programs for
interactive television and for interactive games and/or
quizzes; computer hardware and software for use in creating
or editing multimedia in the form of data, images, video or
sound for viewing on multiple areas of a display screen of
an apparatus for recording, transmission or reproduction of
sound or images; data processing equipment and computers for
creating and editing online multimedia content; computer
programs for creating and editing online multimedia content;
software downloadable from the Internet for creating and
editing online multimedia content; computer software for the
dissemination of positioning data; data processing software
for graphic representations; downloadable electronic
publications; downloadable image files; audiovisual
recordings; digital recordings; sound recordings; audio
recordings; audio books; downloadable electronic books;
electronic books; training manuals in electronic format;
digital training materials; downloadable templates;
podcasts; electronic magazines; software for managing
connected television (CTV) and free transmission (OTT)
audiovisual content; software for monetizing connected
television (CTV) and free transmission (OTT) audiovisual
content
35
Advertising; mediation for advertising; advertising and
marketing agency; marketing, promotional and advertising
consulting services for companies; banner advertising;
recruitment advertising; response advertising; advertising,
including online advertising on computer networks;
advertising and promotional services; distribution of
advertisements and commercial announcements; advertising
placement and dissemination services for others via an
online communications network; dissemination of advertising
for others via the Internet; provision of information
relating to advertising; advertising services provided via
the Internet; online advertising via computer networks;
business consultancy relating to advertising; advertising by
transmission of on-line advertising for third parties
through electronic communication networks; advertising via
all public communication means; advertising and publicity
services by means of the Internet, television, radio and
mail; advertising and sales promotion relating to goods and
services, provided and requested via telecommunications or
electronic media; advertising services of other vendors for
enabling customers viewing and comparing the services of
those vendors; advertising of products for others sellers
for enabling customers viewing and comparing the products of
those vendors; advertising, including promotion of
third-party goods and services by means of sponsoring
arrangements and license agreements related to international
sporting events; Internet advertising for others; Internet
consultancy regarding commercial management; provision and
rental of advertising space on the Internet; recruitment and
rental of advertising spaces in applications for mobile
devices; promotion of third-party goods and services via the
Internet; presentation of companies on the Internet and
other media; advice and information about customer services
and product and price management on Internet sites in
connection with purchases made over the Internet;
compilation of directories for publication on other global
computer networks or the Internet; business information
services provided online from a global computer network or
via the Internet; online trading services in which seller
posts products to be auctioned and bidding is done
electronically via the Internet; providing an online
advertising reference guide featuring the products and
services of other online vendors on the Internet; providing
commercial information, also via the Internet, cable
networks or other forms of data transfer; providing
advertising campaign management services in the form of
tracking, analyzing and reporting consumer data, demographic
data, and consumer behavior information, the use of the
computer network and users for commercial purposes, and
consumer responses to advertisements and promotional
materials; management and compilation of computerized
databases, namely, creation and management of customer lists
and customer data in a computer database for others;
conducting market and consumer studies; consumer purchase
and behavior research services; advertising research; market
research and analysis; market research for advertising;
preparation of advertising statistics; communication media
research services, namely, providing a database based on the
Internet in the field of consumer audience, advertising
sales effectiveness and selection of communication media for
optimizing sales results; services for determining audience
influence by advertising; data processing services in the
form of incorporation of customer data, namely, the matching
of customer data offline with the online devices, the
aggregation of data to the records of the customers for the
purpose of matching, and matching the relevant data with the
same consumer via various contact points for others; data
processing services in the form of offline sales
measurement, namely, matching offline sales data with online
print data for others; advertising services, namely,
services for digital channel optimization and combination of
messages; advertising services, namely, online
customer-facing content optimization; advertising services,
namely, the suppression of advertising messages for others;
advertising services, namely, making models resembling
potential customers for others; advertising management,
namely, providing integrated multi-channel message campaigns
to customers; advertising services, namely, presentation of
product offers and messages relevant to customers without
the need for them to register; advertising services, namely,
adaptation of customer messages based on their previous
purchases; market analysis and research services, namely,
customer acquisition for others; customer relationship
management services, namely, customer acquisition on behalf
of others; market studies, namely, customer analysis; market
studies, namely, sales attribution analysis on behalf of
others; market research, namely, providing analysis of
websites and physical sites based on audience segments for
messages; market studies, that is, analyzing customer
messages to determine messages which creates the greatest
impact on conversions by audience segment; database
marketing; dissemination of data relating to advertising;
advertising services related to databases; advertising
services provided via a database; updating of advertising
information in a computer database; automated data
processing; data processing; collection, preparation,
composition, processing and provision of commercial
information, data, statistics and indices; compilation of
statistical information; compilation of lists of prospective
customers; compilation of data for others; compilation and
systemization of information on computer databases;
computerized market study services; consumer response
analysis; market research and analysis; market research by
means of a computer database; market research data
collection services; data analysis services [big data] for
marketing purposes; capture and analysis of user behavior on
the Internet, on social networks and on mobile devices for
marketing purposes; data collection; processing of data
relating to the management and monetization of connected
television (CTV) and free transmission (OTT) audiovisual
content
38
Telecommunication services; digital communication services;
digital transmission services; Internet service provider;
providing access to the Internet; provision of access to the
Internet; communication services via the Internet;
transmission of data via the Internet; providing
telecommunications connection to the Internet; user access
services for information available on the Internet; access
to telecommunication connections to the Internet or to
databases; user access to the Internet via a service
provider; electronic communication by means of chat rooms,
chat lines and Internet forums; transmission of messages,
data and content via the Internet and other communication
networks; providing discussion forums [chat rooms]; access
services by means of telecommunication to video content
provided on the Internet; providing telecommunications
access links to computer databases and to the Internet;
transmission and distribution of audiovisual images or data
via a global computer network or the Internet; provision of
communications facilities for the exchange of digital data;
audiovisual transmission services; electronic bulletin board
services [telecommunication services]; communication
services between mobile terminals and servers;
communications services for accessing a database; electronic
data exchange services; provision of access to databases and
to the Internet via telecommunications; wireless electronic
transmission of data; electronic exchange of data stored in
databases accessible via telecommunication networks;
computer intercommunication; digital transmission services
for podcasts and audio-on-demand; interactive communication
and broadcasting services; telematic communication services;
provision of access to computer networks and to the
Internet; provision of access to databases; transmission of
portable audio files; transmission of video-on-demand;
provision of chat lines using the Internet; facilitation of
telecommunications connections to a global computer network
or to databases; provision of online electronic bulletin
boards and chat rooms; program broadcasting services for
television, cable television, satellite television,
transmission via the Internet and mobile applications;
Internet broadcasting services; electronic communication
services, namely, transmission of information, communication
media, codes, messages, data and content via the Internet
and other communications, wireless and mobile networks;
transmission of information, communication media, codes,
messages, data and content via the Internet and other
communications, wireless and mobile networks; broadcasting
of audiovisual and multimedia content via the Internet;
distribution of data or audiovisual images via global
computer networks or the Internet; streaming of audio,
visual and audiovisual content via global computer networks
41
Education; training; entertainment services; sporting and
cultural activities; providing online computer games; video
game services; electronic game services, including computer
games provided online or by means of a global computer
network; providing video games online; electronic library
services for supplying electronic information, including
archive information in the form of electronic texts,
information and audio and/or video data, games and
entertainment; entertainment via podcasts and
audio-on-demand; online electronic publications not
downloadable; entertainment, education and instruction
services; entertainment services, namely, providing
multimedia content or information via the Internet and (or)
another communications network; academies [education];
consultancy in the field of education; advice relating to
training and further training; organization and conducting
of colloquiums, seminars, conferences, congresses, courses,
working groups, research groups, workshops, for cultural or
educational purposes; organization of entertainment and
cultural events and activities; training consultancy;
training courses, online training courses; development
(preparation or drafting) of educational materials and
manuals; dissemination of educational material; publication
of technological knowledge; editing and publication of
books, magazines, training materials, news bulletins,
publications (other than advertising texts), educational
texts, written texts (other than advertising), documents
(other than advertising), pamphlets (other than
advertising), manuals, teaching materials, educational
materials, periodicals and newspapers; editing and
production of magazines (other than advertising), training
videos and videos other than for advertising purposes;
copywriting (other than advertising texts); electronic
publishing of books and periodicals online; publishing
services for videos, publications, books, educational texts,
informative texts; editing of information, codes, messages,
data and content via the Internet and other communications,
wireless and mobile networks; video recordings; production
of videos for educational purposes; research relating to
education; training courses in connection with research and
development; workshops (organization and conduct); provision
of electronic publications online (not downloadable);
practical training [demonstration]; production of
audiovisual presentations and recordings; transfer of
specialized knowledge
42
Scientific and technological services; technological
research; scientific services and design relating thereto;
disclosure of technological knowledge; technological
services and design related to the above; scientific
research; design and development of computer hardware and
software; software as a service [SaaS]; Platform as a
Service [PaaS]; providing online non-downloadable software
for tracking, managing, and optimizing advertising and
promotional campaigns, and calculating investment
performance in relation thereto; providing online
non-downloadable software for tracking website traffic,
e-commerce activity, customer loyalty, and sales conversion
rates; providing online non-downloadable software for
managing, collecting, monitoring and analyzing web traffic,
blog and other online sites, user preferences and links in
real time; design and development services for others of
computer programs for managing, collecting, tracking and
analyzing website traffic, blogs and other online sites,
user preferences and links; computer service, namely, acting
as a software as a service provider (SaaS) in the field of
measuring digital media, website audience analysis and
optimization of advertising to host software that manages,
monitors, tracks and optimizes the performance and
effectiveness of online and offline marketing campaigns;
computer service, namely, acting as a software as a service
provider (SaaS) in the field of web analytics to host
software that collects, manages, integrates, analyzes,
monitors, and tracks the performance of websites via
Internet user behavior; design and updating of software;
database design; web page design; design, development and
implementation of computer software; creation of web pages
and access thereto for others; design of web pages for
advertising purposes; maintenance of databases; application
service provider (ASP) services; rental of software;
consultancy, advice and information relating to computer
services; development of application programming interface
[API]; development of computer programs for data collection
and analysis; data mining; hosting of sites on the Internet;
computer programming for the Internet; development of
software solutions for Internet providers and Internet
users; information technology services; software rental and
website hosting services; development, programming and
implementation of software; video game programming; video
game development services; design of software for video
games; platform as a service (PaaS) with software platforms
for transmission of images, audiovisual content, video
content or messages; SaaS and PaaS for managing connected
television (CTV) and free transmission (OTT) audiovisual
content; research and development in the field of artificial
intelligence for introducing and managing audiovisual
content in streaming videos [connected television [CTV] and
free transmission [OTT]] and management of their
monetization; research and development in the field of
artificial intelligence for introducing and managing
advertising content in streaming videos [connected
television [CTV] and free transmission [OTT]] and management
of their monetization; research and development in the field
of blockchain technology; research and development in the
field of advertising technology; SaaS and PaaS for
monetizing audiovisual content in connected television (CTV)
and free transmission (OTT)
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