09
Computer software programs, database management programs and
manuals sold therewith as a unit used to create, access,
view, review, manipulate, categorize, analyze, format, and
prepare and print reports from data and information
regarding product manufacturers and distributors, retail
stores, mass merchandisers, wholesale clubs, supercenters,
dollar stores, chain drug stores, department stores,
specialty retailers, military buying centers, and other
alternate channel retailers, films and television
programming, media rating information, radio airplay, book
sales, music sales, video sales, media research, sales and
profit information, retail and on-premises business
locations, demographic information, and advertising,
promotion, trade and marketing planning, all in downloadable
form or recorded on computer media; computer software for
use in collecting, analyzing, and producing reports
regarding information about the transmission and reception
of signals delivered via over-the-air broadcast, cable,
satellite, and a global computer network and their content,
and the listening, viewing, and usage habits of signal
receiving audiences and user manuals sold as a unit
therewith; and electronic audio and video readers, namely,
audio and video encoders and decoders; computer software for
planning and scheduling advertising and marketing in the
fields of advertising and marketing research, market
research, media research and rating, and corporate and
business information; computer software for planning
advertising and determining and estimating media and
marketing plan effectiveness and for measuring consumer
responsiveness to advertising; computer software programs
that match product advertisements, the budget allocated for
advertising the individual products, and probable buying
habits of an expected viewing audience of television
programming in downloadable form or recorded on computer
media
16
Printed reports, directories, magazines, and publications,
namely, newsletters, in the fields of marketing, media
research, media ratings, programming, advertising, media
rating services, market research, consumer purchases,
consumer media usage, advertising research, business
research and analysis, demographic research, and media and
marketing measurement information, analyses, and
directories; periodical journals containing media viewing
and advertising reports, and consumer promotion reports;
reports, magazine columns, periodical columns, and booklets
containing statistical and other information concerning
films, film viewing, books, music and video sales and
promotions, sports events and promotions; printed market
research reports, diaries for entry of information relating
to the listening, viewing and usage habits of signal
receiving audiences, Internet and/or computer users; printed
publications, namely, business-to-business magazines,
periodicals, printed reports, presentations and retail store
directories in the fields of advertising and marketing
research, market research, media research, and corporate and
business information, and directories in the fields of
advertising and marketing research, market research, media
research, and corporate and business information, and
featuring retail business and business locations,
advertising, marketing research, and business entities;
newsletters and printed periodicals featuring information
related to business, marketing, developments, and trends
related to retail marketing and sales, companies, retailers,
mass merchandisers, wholesale clubs, supercenters, dollar
stores, chain drug stores, department stores, specialty
retailers, military buying centers, and other alternate
channel retailers; printed charts and reports featuring
sound recording sales, ratings, and popularity charts
35
Market research services; advertising research services;
business research services; retail marketing and sales
information services; consumer purchase and behavior
research services; conducting market, advertising and media
usage and rating research, and analyzing, and preparing
reports based thereon regarding consumer, advertising, media
viewing, market research and business research surveys,
polls, opinion studies, studies, analyses and evaluations,
and on-line survey panels; business and brand consulting
services; market research services related to new retail
sales, product placement and point-of-purchase displays, and
retail facility information, product ideas, introductions
and re-introductions; providing marketing, advertising and
business consulting services related to product and package
breakthrough and visibility relating to product package
performance; compiling statistics for determining audience
ratings of television and radio programs and other forms of
media; business research services regarding media; business
data analysis services in the field of media; business
research services regarding media ratings; marketing
research services regarding media ratings; business research
services regarding computers and computer networks and their
use; demographic and consumer research services; collecting
data, conducting market, advertising, media, and business
research, analyzing and providing reports based thereon
relating to population and product trend studies and
information; collecting data and providing reports based
thereon concerning the marketing, sales, and usage of
consumer products, pharmaceuticals and nutraceuticals,
durable goods, books, music and video marketing and sales
and consumer behavior; market research and business research
services; media research and rating services, namely, market
research services relating to the broadcasting, narrow
casting, cable, and network transmission, signal receiving
audience demographics and behavior, and the listening,
viewing, and usage habits of signal receiving audiences,
computer users, and users of a global computer network;
sales volume tracking for others; sales volume tracking for
others through the collection of sales data and market
research in the fields of music, music videos, prerecorded
DVDs, prerecorded CD-ROMs, and audio sell-through data,
pre-recorded videos on VHS, video DVDs, and video
sell-through data, books, including audio and electronic
books (sold on-line and by retail and wholesale stores),
consumer goods, durable goods, pharmaceuticals, sports
events, sporting goods, music, music videos, DVDs, books,
namely, printed, audio and electronic books sold on-line and
by retail and wholesale stores, telephone and cell phone
ring tones, ring backs, music-related products and services
for mobile telephone consumers, online music downloads,
online video and movie downloads; collecting and correlating
marketing, advertising, and business information regarding
sports venue advertising and signage, advertisements, and
sponsorship marketing derived from and including images of
television, cable, and radio programming and Internet and
print publications, as well as revenue, for statistical
analysis and market research purposes via the Internet and
preparation and dissemination of printed reports based
thereon to third parties; compiling information about
commercial advertisements televised during national and
regional telecasts; business information and consultancy
services, namely, reviewing, coding, and conforming retail,
retail stores, retail store products and marketing data
relating thereto; planning and conducting business meetings,
and tradeshows in the fields of advertising and marketing
research, market research, media research, and corporate and
business information; preparing market research and business
research reports from computer databases, in the fields of
market research and product retailer and manufacturer
information relating to retail sales, consumer demographics,
product placement and point-of-purchase displays, and retail
facility information, product information, product catalogs,
product sales, competitor information, retail consumer
information, segmentation and targeting information,
manufacturing information, and marketing; business
information and market research services, namely, conducting
market, advertising and marketing research, analyzing
statistical data, preparing reports, and consulting
regarding business and market research information
41
Planning and conducting, business and educational seminars;
and conducting workshops and seminars in market research,
marketing and advertising research, and consumer research
and consulting
42
Providing online non-downloadable database management
software for creating, accessing, updating, downloading,
viewing and manipulating information in the fields of market
research and product retailer and manufacturer information
relating to retail sales, consumer demographics, product
placement and point-of-purchase displays, and retail
facility information, product information, product catalogs,
product sales, competitor information, retail consumer
information, segmentation and targeting information,
manufacturing information, and marketing; providing online
non-downloadable computer software for use in analyzing
advertising, marketing, sales, and product information in
connection with retail store marketing sales, promotion, and
other marketing activities; broadcast recognition
information services for others, namely, electronic
recognition and identification of pre-recorded music,
commercials and programming on radio, television, cable
stations, and online by use of passive pattern recognition
technology; providing online non-downloadable software in
the form of interactive databases in the fields of business
and market research, demographic information and data
relating to the sale and promotion of consumer and durable
goods, conducting market and business surveys, studies,
analyses and evaluations; providing temporary use of online
non-downloadable software in the form of databases in the
fields of advertising, marketing, business, media and market
research, consumer surveys, product retailer, retail store
and product sales, trading areas, and demographic
information; providing temporary use of online
non-downloadable software in the form of databases for
creating, accessing, updating, downloading, viewing and
manipulating information in the fields of market research
and product retailer and manufacturer information relating
to retail sales, consumer demographics, product placement
and point-of-purchase displays, and retail facility
information, product information, product catalogs, product
sales, competitor information, retail consumer information,
segmentation and targeting information, manufacturing
information, and marketing; providing online
non-downloadable software in the form of databases for use
in analyzing advertising, marketing, sales, and product
information in connection with retail store marketing sales,
promotion, and other marketing activities