35
Advertising, in particular television advertising, online
advertising on a computer network (banner exchange), radio
advertising, mail-order advertising, poster advertising,
print and Internet advertising; advertising via cellular
networks; mobile tv advertising; advertising on the Internet
for others; advertising agency services; planning and design
of advertising campaigns; optimizing search engines; advice
relating to search engine optimization; marketing services
in relation to search engines; presentation of companies on
the Internet and other media; distribution of goods for
advertising purposes; sales promotion for others; public
relation; marketing, in particular also for others in
digital networks [webvertising]; telemarketing; PR agency
services, namely public relations; rental of advertising
space and time on the Internet; conducting promotional
events; multimedia agency services, namely presentation of
companies on the Internet and other media; merchandising
agency services, namely advertising, marketing and market
research and analysis; advertising with test, and
examination results; updating of promotional material;
design, of advertising material; presentation of goods on
communication media, for retail purposes; dissemination of
advertisements; arranging newspaper subscriptions for
others; distribution of promotional material; opinion
polling; market research and analysis; providing commercial
information and advice to consumers in the selection of
products and services, in particular using test and
examination results; conducting auctions and auctions,
including on the Internet; arranging and organization of
exhibitions and trade fairs for commercial, commercial and
advertising purposes; managing directors; advice relating to
advertising; marketing advice; consultancy on the
organization and management of companies, in particular
development of business concepts; business management
advice; business advice; business consultancy; commercial or
industrial management assistance; arranging of trading and
economic contacts, also via the Internet; arranging of
contracts, for others, for the providing of services;
arranging of contracts, for others, for the buying and
selling of goods; arranging commercial transactions, for
others, also within the framework of e-commerce;
demonstration of goods for advertising purposes;
presentation of goods and services; providing an online
marketplace for buyers and sellers of goods and services;
administrative processing of orders; providing information
and advice to consumers on the selection of products and
services for commercial purposes, including handling
complaints, provided by a service hotline for consumers, in
particular for Internet users; conducting research in
computer files, in databases, on the Internet and in
computer networks, for others, in business matters, in
particular for prices and discounts for comparison purposes
and for goods and services; retail services for mail order
and retail/wholesale services, including via the Internet
and via the mobile Internet, in the fields of detergents,
cleaning agents and cleaning agents, cleaning supplies,
disinfectants, cosmetic articles, personal care products,
hygiene articles, over-the-counter medicines, food
supplements, fireworks, cosmetics, cleaning articles,
toiletries, cosmetics and beauty products, dishes, cutlery,
therapeutic articles, medical apparatus, medical
instruments, devices for beauty and hygienic purposes for
humans, machines for material processing and production,
tools, small items of hardware, building, DIY and gardening
articles, craft supplies, electrical and electronic
components, horticultural equipment, information technology
equipment, audiovisual equipment, navigation equipment,
telecommunications equipment, refrigerators, cooking
appliances, kitchen appliances, food preparation equipment
and drinks of all kinds, sound and data carriers, compact
disks, light sources, household appliances and kitchen
appliances as well as their accessories, vehicles and
vehicle accessories, clocks and jewelry, musical
instruments, printed matter, stationery, office supplies,
bags and saddlery, furnishings and decorations, clothing,
shoes, bed linen, household textile goods, toys, sporting
goods, sports equipment, toys, food and beverages, tobacco
products and other luxury goods; presentation of goods for
others, namely presentation in the fields of detergents,
cleaning agents and cleaning agents, cleaning supplies,
disinfectants, cosmetic articles, body care products,
hygiene articles, over-the-counter medicines, dietary
supplements, fireworks, cosmetics, cleaning articles,
toiletries, cosmetics and beauty products, crockery,
cutlery, therapeutic articles, medical apparatus, medical
instruments, devices for beauty purposes and hygienic
purposes for humans, machines for material processing and
production, tools, small items of metal hardware,
construction, do-it-yourself and gardening articles, craft
supplies, electrical and electronic components,
horticultural equipment, information technology equipment,
audiovisual equipment, devices for navigation, devices for
telecommunication, cooling devices, cooking devices, kitchen
devices, devices for the preparation of food and beverages
of all kinds, sound carriers and data carriers, compact
disks, illuminants, household devices and d kitchen
appliances and their accessories, vehicles and vehicle
accessories, clocks and jewelry, musical instruments,
printed matter, stationery, office articles, bags and
saddlery, furnishings and decorations, clothing, shoes, bed
linen, household textiles, toys, sports goods, sports
equipment, toys, groceries and beverages, tobacco products
and other luxury goods; compilation of statistics; office
functions for the management and indexing of data and
information; office functions for creating indexes of
information, websites and other sources of information;
price comparison services
42
Scientific and technological services and research and
design relating thereto; industrial analysis and research
services; preparation of technical reports for goods and
services; conducting science- based product tests and
service examinations [not for scientific purposes]; data
mining; updating websites for others; providing search
engines for the Internet; storage of data in electronic
databases and on electronic carrier media; certification
agency services [trust centers], namely issuing and
management of digital keys and/or digital signatures;
carrying out quality studies and certifications; external
assessment within the framework of certification [included
in this class]; testing, authentication and quality control;
design services; hire, rental and leasing in relation to the
aforesaid services, included in this class; consultancy and
information in relation to the aforesaid services, included
in this class