09
Downloadable computer software for enabling the transmission
of movies, television programs and other video media content
for others over public and private computer networks;
downloadable computer software for use in the encryption and
decryption of digital files, including audio, video, text,
binary, still images, graphics and multimedia files
35
On-line advertising services, namely, providing advertising
services to others via the placement and integration of
advertisements for content delivered to computing devices
via distributed computer networks and the Internet; business
monitoring services, namely, tracking digital content of
others across multiple computing platforms to provide
details about user click traffic or overall views;
advertising and business management services, namely,
business data analysis in the nature of measuring, managing,
and tracking videos; marketing services; business analytics;
advertising, namely, targeted ad insertion over the
internet, broadcast networks, and telecommunications
networks; advertising and business management services,
namely, providing data analysis to companies seeking to
monetize videos and increase viewership
38
Online video on-demand transmission services, namely, the
online delivery of movies, television programs and other
video media content for others over public and private
computer networks; live streaming
41
Syndication of audio and video programming via distributed
computer networks and the Internet; educational services,
namely, developing, arranging, and conducting educational
conferences and programs and providing courses of
instruction in the field of video transmission services
42
Encoding of audio and video works; re-formatting video works
for use in multiple formats in the nature of transcoding
digital content into other forms of digital content for the
purpose of optimizing content delivery; video thumbnailing,
namely, digital compression of videos; providing temporary
use of online non-downloadable computer software for
enabling the transmission of movies, television programs and
other video media content for others over public and private
computer networks; computer services, namely, providing a
web-based service, namely, hosting of digital content on the
Internet relating to the remote management, administration,
modification and control of media applications, and
providing an on-line portal featuring on-line
non-downloadable software that enables customers to remotely
manage, administer, modify and control media applications
(term considered too vague by the International Bureau -
Rule 13 (2) (b) of the Regulations); providing temporary use
of online non-downloadable computer software for use in the
encryption and decryption of digital files, including audio,
video, text, binary, still images, graphics and multimedia
files; network optimization, namely, software as a service
(SaaS) featuring software for the purpose of tracking online
networks to determine the technological effectiveness of
content delivery
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