16
Books; newspapers; magazines; paper; cardboard; goods made
of these materials, in so far as they are not included in
other classes, namely letterheads [finished products],
leaflets, folders for documents, files for documents, sheets
of paper for notes, billboards of paper or cardboard,
signboards of paper and cardboard, cardboard packaging,
business card paper [semi-finished product], advertising
signs of paper or cardboard; paper documents; packaging
containers of paperboard; packaging bags; posters of paper;
posters of paper or paperboard; boxes of paper or
paperboard; printed matter; bookbinding materials;
photographs; stationery; instructional or teaching material
[except apparatus]
35
Advertising; marketing; sales promotion [sale promotion]
[for third parties]; business management; business
administration, namely business consultancy and
organisational consultancy; market research, opinion
polling, media research [market research] and advertising
research, included in this class; distribution of samples
for advertising purposes; presentation of goods for
advertising purposes; distribution of advertisements; online
advertising in a computer network; procurement of
advertising orders; services provided by an agency for the
online marketing of advertising time and space on television
and the internet; advice on advertising campaigns and
marketing planning; office work for spot, online and
teletext booking; file management using computers;
compilation and systematization of data in computer
databases; rental of advertising time in communication
media
42
EDP programmer services, namely development of database
software to provide access to information on the Internet
and in other audiovisual media; creation of homepages and
websites on the Internet and in other audiovisual media;
technical consultancy for the development, design,
production and broadcasting of television and radio
programmes and for electronic transmission on the Internet
and in other audiovisual media; technical consultancy for
the development and design of databases; technical
consultancy for the use of programs for data processing;
technical consultancy in connection with telecommunications,
internet, extranets, intranets; hardware and software
consultancy, in particular consultancy in connection with
the conception, implementation and configuration of
hardware, software and computer networks; creation of
programs for data processing; implementation and
configuration of software, namely individual intranet, extra
and internet programs, as included in this class;
development of electronic programs [software]; rental of web
servers; scientific consultancy and research in connection
with advertising campaigns and media planning
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