09
Scientific, nautical, surveying, photographic,
cinematographic, optical, weighing, measuring, signaling,
checking (supervision), life-saving and teaching apparatus
and instruments; apparatus and instruments for conducting,
switching, transforming, accumulating, regulating or
controlling electricity; apparatus for recording or
reproduction of sound, images and data; sound, image and
data carriers, particularly audio tapes, music and video
cassettes, compact discs, sound recording discs, digital
audio tapes (DAT), video tapes, diskettes, all the aforesaid
goods in recorded and unrecorded form, included in this
class; CD-ROM; magnetic data carriers; compact discs; DVDs
(digital versatile discs); digital recording media;
calculating machines; data processing hardware; computers;
optical apparatus and instruments, included in this class,
particularly spectacles; spectacle lenses; spectacle frames;
computer software; video game cartridges; games software for
computers; mobile telecommunication apparatus; application
programs (apps) (downloadable); computer and game programs,
software, application software (apps) (recorded and
downloadable) for computers, notebooks, laptops, tablet
computers, smartphones and mobile terminals
16
Printed matter, particularly catalogues, booklets, books,
manuals (handbooks), companion books, newspapers,
periodicals and calendars; stationery; artists' materials;
paint brushes; typewriters; office requisites (except
furniture); instructional and teaching material (except
apparatus); paper, cardboard; boxes, signs, bottle
envelopes, index cards and postcards of cardboard and paper;
table linen, handkerchiefs and tissues of paper for removing
make-up; bags (envelopes, pouches) of paper for packaging;
tablemats of paper or cardboard; bookbinding material;
photographs (prints); plastic materials for packaging,
included in this class; table napkins of paper; posters;
transfers (decalcomanias), stickers (stationery)
35
Marketing (conducting market surveys); market research;
market analysis; business management and organization
consultancy; negotiation of commercial transactions for
third parties; arranging of contracts for others for the
buying and selling of goods; opinion polling; advertising
research; distribution of products for advertising purposes;
sales promotion for third parties; publicity material
rental; advertising, in particular radio, television,
cinema, print, videotext, teletext and Internet advertising;
commercialization of advertising, namely advertising, public
relations services and marketing; telephone order placement
for teleshopping services; publication of advertising
prospectuses; production of advertising films; rental of
advertising films; compilation, systematization and updating
of data in computer databases; business management; business
administration; clerical services (office functions);
arranging contracts for time-limited access to databases
(for others); arranging subscriptions for telecommunications
services, for time-limited access to databases (for others);
advertising, in particular development of strategies and
planning of campaigns; project and event management, namely
professional business planning and conducting of campaigns,
projects and events for advertising purposes; organization
of trade fairs and exhibitions for commercial or advertising
purposes; advertising, in particular advertising of films on
the Internet; distribution of catalogues and advertising
prospectuses; computerized file management; telephone and/or
computerized order placement for Internet shopping or
teleshopping services; auctioneering, including on the
Internet; advertising agencies; planning and implementation
of presentations and other informational offers for
advertising and sales purposes, including on the Internet,
on other data networks, in online services and by means of
multimedia technologies; organization and conducting of
multimedia shows for advertising purposes; development of
advertising concepts; advertising on electronic online
communications networks; development and creating of
advertising concepts; development, planning and creation of
audiovisual communication concepts for advertising purposes;
writing and publication of publicity texts; planning
services for advertising; publication of printed matter,
including in electronic form, for advertising purposes;
rental of advertising time on communication media;
dissemination of advertising matter; publication of
catalogues for advertising purposes; production of
teleshopping programs; sales promotion for trade with film
and television formats
38
Telecommunication services; broadcasting of films,
broadcasting of television, radio, videotext and teletext
programs, particularly broadcasting of commercials;
broadcasting of Internet television programs; broadcasting
of teleshopping programs; collecting and providing news
(news agencies); collecting and providing general
information, namely services of news agencies; sound, image
and data transmission via cable, satellite, computer
(networks), telephone and ISDN lines, as well as any other
transmission media; providing access to information stored
on databases, including on the Internet and in particular
including via interactive computer systems; providing access
to information on the Internet, particularly in the field of
television and Internet television; providing access to
on-line portals; broadcasting of subscription television
programs, in particular in the form of pay-TV and
video-on-demand; telecommunication services provided via
platforms and portals on the Internet; mobile telephone
services, particularly providing access to applications
(apps); electronic transmission of data, computer software
as well as sound, image or multimedia contents to mobile
terminals via local or global communication networks;
leasing access time to computer databases; technical
providing of access to computer games for retrieval and
transmission on the Internet and other online services
41
Education; providing of training; instruction and tuition;
entertainment; sporting and cultural activities; radio,
Internet and television entertainment; publication of
printed matter (except for advertising purposes), in
particular books, newspapers and periodicals; production of
cinematographic, television, radio, videotext and teletext
programs (other than for advertising purposes); production
of film and television formats; film production, other than
advertising films; videotape production; services of
recording studios and television studios; rental of musical
instruments; production of music; orchestra services;
organization and conducting of sporting and cultural events;
conducting of live entertainment performances and film
festivals; organization of exhibitions for cultural or
educational purposes; arranging and conducting of concerts;
theatre productions; organization of shows (impresario
services); showing and rental of motion pictures; editorial
consultancy services; electronic games services provided by
means of the Internet, including provision of on-line
computer games, included in this class; publication of
periodicals and books in electronic form, including on the
Internet
42
Technical development of software for electronic television
program guides; computer programming; storage of data in
computer databases; updating of database software,
installation and maintenance of database software;
development of computer programs and computer games
(software); computer software design and rental; creation of
webpages; design and updating of homepages and websites;
rental of video and image programs (software); development
of software for processing and distribution of multimedia
contents and development of application software for
delivery of multimedia content; design and development of
computer software and application programs for mobile
computer systems (apps); application service provider (ASP),
namely providing temporary use of computer software for use
via public or private data networks
45
Licensing of industrial property rights and copyrights;
granting of licenses for franchising concepts; licensing of
intellectual property rights; granting of licenses with
regard to copying broadcasted television programs; licensing
of computer software (legal services); copyright management;
organization, administration and exploitation of copyrights
and intellectual property rights for others, through
licensing; negotiation, exploitation and administration of
television broadcasting rights, in particular of rights
relating to the broadcasting of events on television, in
particular of sporting events, through licensing;
organization, exploitation and administration of rights to
press, radio, television and film articles for use on sound
and image carriers, through licensing; organization,
exploitation and administration of rights to articles in
newspapers and periodicals, through licensing;
administration, organization and exploitation of
transmission rights, retransmission rights, audiovisual
rights, mechanical rights and other user rights to radio and
television programs and other sound and image productions,
through licensing; organization, administration and granting
of rights to television formats, television content,
television programs, television series, television shows and
television game shows, including screenplays and their
essential design elements, in particular titles, logos, show
concepts, ideas for games, stage scenery, show episodes and
interview techniques, through licensing
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