35
Customer relationship management services; providing
information in the field of recruiting college students
through an on-line computer database; providing information
in the field of college enrollment through an on-line
computer database; business services, namely, providing
centralized application management services
41
Education services, namely, providing information over a
global computer network relating to selecting educational
courses to meet career goals, educational goals, and
graduation requirements; providing information in the field
of college admissions through an on- line computer database;
providing customized contact information about college
student prospects for purposes of college admission through
an on-line computer database; providing customized contact
information about enrolled students for purposes of
assisting and retaining those enrolled students through an
on-line computer database; providing information over a
global computer network relating to selecting educational
courses to meet educational goals and graduation
requirements; providing personalized degree-based
information for individual students to use as a roadmap to
graduation; providing education institutions with
information into student plans, thereby allowing advisors to
monitor student choices, and allowing advisors to review,
alter, and monitor student course load and path to
graduation; providing education institutions with
information into student plans, thereby allowing
administrators to make strategic decisions based on accurate
curriculum and class forecasting; providing information over
a global computer network used to guide enrolled students
during their time on campus to ensure they get the most out
of their education experience, by accurately mapping a clear
path to graduation, and by alerting advisors of
retention-related issues, in a comprehensive program that
allows university staff to monitor the success of each
student throughout his or her college career; providing
information over a global computer network used to provide
early alerts to institutions, enabling staff to flag,
target, intervene, and engage at-risk students and get them
back on track, which ensures cross-campus collaboration by
keeping students and faculty informed about activities,
alerts, and initiatives; providing automated online college
applications for use by college institutions and by
prospective students; education consulting services in the
nature of student college admissions guidance
42
Providing a non-downloadable web-based application program
for others for automating college admissions offices and for
communicating with prospective students over a world wide
network of computers; providing a non-downloadable web-based
application program for others for generating reports,
creating individually-tailored student interest forms and
event response forms, importing student prospect data from
student information systems, testing services, and other
sources, scheduling and tracking targeted mailings and email
campaigns, conducting surveys that measure communication
effectiveness, and generating reports and frequency
tabulations from the survey data; providing a
non-downloadable web-based application program for others
for providing information and advice to students and their
parents regarding the college admissions process; providing
a non-downloadable web-based application program for others
for managing student relationships from first point of
interest to student graduation within undergraduate,
graduate, professional studies, and non-traditional
programs
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