09
Apparatus for recording, transmission, reproduction or
reception of sound, images or audio visual content;
television receivers including a decoder; set-top boxes;
apparatus for decoding encoded signals; downloadable
television and radio programmes; downloadable computer
programmes for broadcasting or other transmission on
television, radio, mobile telephones, PDAs and on PCs;
software for interactive television; apparatus and
instruments for the reception of radio and television
broadcasts including the reception of cable, satellite and
digital broadcasts; smart cards; electronic and optical data
carriers
16
Printed matter, namely pamphlets, books, newspapers,
periodicals, magazines, pictures, graphics, documentation,
information texts and archive material
35
Advertising; marketing; advertising promotions; radio and
television advertising, also in the form of product
placement; business management; public relations; business
consultancy in connection with the communication between
companies and consumers; marketing studies; market analysis;
advertising research; opinion polling; business management
for actors, moderators, athletes, directors and other
personalities; production of advertising films in the form
of show reels for actors, moderators, athletes, directors
and other personalities; writing of texts for Sed cards in
the course of placement services for actors, moderators,
athletes, directors and other personalities; creating and
distributing of advertising show reels and advertising Sed
cards for actors, moderators, athletes, directors and other
personalities; creating and publishing of publicity texts
and publicity images; arranging and conducting of
advertising events, exhibitions and trade fairs;
organisational consultancy regarding advertising events,
exhibitions and trade fairs; running agencies for actors,
moderators, athletes, directors and other personalities for
advertising campaigns and promotional events; arranging of
advertising and sponsoring contracts for actors, moderators,
athletes and other personalities; arranging of contracts for
others for the rental of advertising space and advertising
time on television, in print media and online; presentation
of goods and services; market research data collection
services; procuring of contracts for others for the usage of
access time to databases containing texts, graphics,
documents, audiovisual und multimedia information in the
field of entertainment, culture, society, personalities,
politics and sports
36
Financial sponsorship of cultural activities; financial
consultancy; charitable fund raising; loans for film and TV
productions; fund raising (financing services); financial
sponsorship
38
Transmission of messages and images by means of narrow-band
(in particular pcs with modems) and broadband (in particular
TV connections) online services; telephone services;
telecommunications; facsimiles transmission and providing
access to computer networks for multiple users; teletext
services; telecommunications by means of computer terminals,
included in this class; the transmission of data, text,
sound and images; transmission of messages, images, music
and films; transmission of television programmes, including
transmission by wire, cable and satellite communications and
similar technical devices; transmission and broadcasting of
television programmes by means of analog or digital
technology, including pay-per-view; digital transmission of
data, including transmission signals in multiplex processes;
broadcasting and computer aided transmission of information
and images; transmission of audio, video and/or audio visual
programming by Internet protocol (IPTV); providing
possibilities for accessing and/or connecting to broadband
networks; sending of information to television screens;
communications services by satellite, television and/or
radio; telecommunication services relating to the Internet;
interactive television services being telecommunications
and/or communications and/or broadcasting and/or
transmission services; interactive services for television
viewers including those watching on mobile telephones and
PCs being telecommunications and/or communications and/or
broadcasting and/or transmission services; television
broadcasting services incorporating interactive services for
viewing guides and intelligent automated selection for
programme recordal; interactive services for television
viewers facilitating the recordal of programmes
automatically initiated on the basis of customer viewing
habits/preferences being telecommunications and/or
communications and/or broadcasting and/or transmission
services; providing interactive television viewers
(including those watching on their mobile telephones or PCs)
with access to information, data, graphics, audio and/or
audio-visual content from a restricted group of Internet
websites or portals; broadcasting and transmission of
interactive television, interactive games, interactive news,
interactive sport, interactive entertainment and interactive
competitions; video on demand and near on demand
telecommunication and/or communication and/or broadcast
and/or transmission services; streaming delivery of video on
demand streams to viewers; providing access to movies,
videos and television programmes to viewers on demand and
near on demand; telecommunications consultancy; providing
telecommunication connections between websites and
television viewers via an interactive television portal;
provision of access to an internet portal; providing access
to Internet websites for television viewers via their
television receiving equipment including digital television
receiving equipment; providing access to Internet websites
to mobile telephone users; factual information services
relating to television broadcasting; Internet access
services (included in this class); providing access to
information on the internet, texts, graphics, audio-visual
and multimedia information, documents, databases and
computer programs; providing of access to media content via
telecommunications including video and films, television
programmes, computer games, music, images and ringtones
provided via the Internet, telephone networks, cable,
wireless transmission, satellite or terrestrial
broadcasting; computer communications services for the
transmission of information; providing of access to portals
on the Internet; online video on demand or near on demand
telecommunication and/or communication and/or broadcast
and/or transmission services; news agencies and press
agency; collection and sending of messages, data and
information, including archive and image material (press
agencies); transmission of market research data
41
Providing information on events by means of narrowband (in
particular PCs with modems) and broadband (in particular TV
connections) online services; publication of print media
(catalogues), other than for advertising purposes; including
all the aforesaid services via the Internet; providing of
training, education, entertainment and tuition; publication
of books and magazines, except printing; rental of books,
theatrical performances; video film production, distribution
of publications by means of video cassettes and video films,
compact discs and magnetic data carriers, included in this
class; publication of periodicals on audio and video
matters; radio and television entertainment; production of
entertainment in the form of films; rental of films, radio
recordings, film projection apparatus and accessories
therefore, and of theatre sets; running management agencies
for actors, moderators, athletes and other personalities;
sporting and cultural activities; organisation and
conducting of live performances, namely of sporting and
entertainment events
42
Planning, designing and creating homepages and websites;
software design and software development; database services,
namely updating, installation and maintenance of database
software and electronic storage of data, text, graphics,
documents, audiovisual and multimedia information in
computer databases
45
Consultancy in relation to the exploitation of industrial
property rights, copyright and personal rights through the
issuing of licences; issuing of licenses and usage rights
for industrial property rights, copyright and personal
rights; management of industrial property rights, copyright
and personal rights; consultancy in relation to the
exploitation of radio programmes, television programmes,
films and other audio and/or visual material by means of the
issuing of licenses; issuing of licences for radio
programmes, television programmes, films and other audio
and/or visual material; legal services