FIREWORK

EUIPO EUIPO 2023 Trademark registered

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The Union trademark FIREWORK was filed as Word mark on 01/07/2023 at the European Union Intellectual Property Office.
It was registered as a trademark on 07/31/2024. The current status of the mark is "Trademark registered".

Trademark Details Last update: October 15, 2024

Trademark form Word mark
File reference 018820814
Application date January 7, 2023
Publication date February 24, 2023
Entry date July 31, 2024
Expiration date January 7, 2033

Trademark owner

234 7th Ave., FL 2
94401-4295 San Mateo
US

Trademark representatives

Rembrandt Tower, 28th Floor, Amstelplein 1 1096 HA Amsterdam NL

Objection / Complaint

05/17/2023: Likelihood of confusion
Trademark
Applicant
Biofire Diagnostics, LLC

goods and services

9 Downloadable mobile applications for recording, creating, uploading, editing, processing, publishing, and streaming audio and video; Downloadable mobile applications for recording, creating, and publishing live video and audio; Downloadable mobile applications for creating, editing, and deleting shoppable and other interactive videos, live videos, and pre-recorded videos; Downloadable mobile applications for organizing video content in different placements and creating playlists to lay out how videos are published in websites, connected TV, and downloadable applications; Downloadable software development kit (SDK) for video and audio playback and streaming, and for creating chat rooms; Downloadable computer software for use in marketing and advertising for the provision of online and digital auction exchanges for buying and selling advertising and advertising space, the dissemination of advertising for others, and managing, transforming, and filtering digital advertising requests, network streams and user traffic for use in the field of digital advertising and media services; Downloadable computer software for use in marketing and advertising for the support, monitoring, analyzing, reporting on and optimizing digital advertising media, and optimizing digital content, for internet, mobile, video, audio, connected tv and other digital formats, and the management and monetization of digital advertising inventory; Downloadable computer software to build and operate online marketplaces, enable loyalty rewards and customer segmentation, and create mechanisms for marketing and advertising products and services; Downloadable mobile applications to build and operate online storefronts and marketplaces, enable loyalty rewards and customer segmentation, and create mechanisms for marketing and advertising products and services; all the aforementioned goods not in the field of diagnostics, contaminant detection and/or laboratory management
42 Software as a service (SAAS) services featuring software for creating and editing videos and publishing such videos on websites, downloadable applications, and other online platforms; Software as a service (SAAS) services featuring software for creating videos, video and audio livestreams and online interactive shoppable and non-shoppable events and publishing such materials on websites, downloadable applications, and other online platforms; Software as a service (SAAS) services featuring software for creating and editing pre-recorded videos and publishing such videos on websites, and other online platforms and locations; Software as a service (SAAS) services featuring software for creating and editing pre-recorded shoppable and non-shoppable videos and publishing such videos on websites and other online platforms and locations for engaging customers and enhancing customer experiences; Software as a service (SAAS) services featuring software that enables the creation and editing of content and publishing such content on websites, social media, downloadable applications and other online platforms; Software as a service (SAAS) services featuring software that enables creation and editing of content and publishing such content on websites, social media, downloadable applications and other online platforms for the purpose of making such content interactive; Providing online non-downloadable computer software for the creation, provision and embedding of online advertising in videos and media content; Providing online non-downloadable software for enabling transmission of images and audiovisual and video content in the fields of online marketing and e-commerce; Providing non-downloadable video and graphic design templates for creating pre-recorded videos including interactive videos such as shoppable videos; Application service provider (ASP) featuring software to enable or facilitate the uploading, downloading, streaming, posting, displaying, blogging, linking, sharing or otherwise providing electronic media or information over communication networks in the fields of online marketing and e-commerce; Providing online non-downloadable computer software to aggregate and process orders and communications from online retailers; Providing online non-downloadable computer software for market analysis in the field of e-commerce; Providing online non-downloadable computer software for analyzing customer behavior, namely, video engagement, video shares, video replays, engagement by platform, products added to cart, products purchased, and sales results; Providing online non-downloadable software for online advertising and market research; Application service provider (ASP) featuring application programming interface (API) software that allows users to create, edit, publish, and organize videos; Software as a service (SAAS) services featuring software to embed shoppable and other interactive videos, short videos, live videos, and pre-recorded videos to websites, downloadable applications, other online platforms, connected TV, emails, and text messages; Software as a service (SAAS) services featuring software for creating landing pages on microsites that allow consumers to view videos directly from microsites; Software as a service (SAAS) services featuring software to integrate with third-party e-commerce services, to import and manage products and submit orders, and to embed video content with different layouts on the e-commerce platforms; Software as a service (SAAS) services featuring software to provide video content through third-party ad servers; Software as a service (SAAS) services featuring software for allowing users and advertisers to improve online shopping experiences; Software as a service (SAAS) services featuring software for analyzing and monetizing videos; Software as a service (SAAS) services featuring software using artificial intelligence for use in machine learning for providing recommended video feeds; Application service provider (ASP) featuring software to enable or facilitate the uploading, downloading, streaming, posting, displaying, blogging, linking, sharing or otherwise providing electronic media or information over communication networks to multiple online platforms at the same time; Hosting online web facilities as websites and mobile sites for others for managing and sharing online content in the fields of online marketing and e-commerce; Software as a service (SAAS) services featuring automated intelligent software for generating edits to video, audio and other content, and for curating videos, images, and audio; Software as a service (SAAS) services featuring software to build and operate online storefronts and marketplaces, enable loyalty rewards and customer segmentation, and create mechanisms for marketing and advertising products and services; Software as a Service (SAAS) services featuring software for creating, editing, curating and publishing AI-based videos, images, and audio; all the aforementioned services not in the field of diagnostics, contaminant detection and/or laboratory management

Trademark history

Date Document number Area Entry
February 1, 2024 Change Representative, Registered
January 15, 2024 Change Representative, Registered
January 11, 2024 Change Representative, Registered

ID: 11018820814