9
Computer software, computer programs and computer applications utilized in the field of web analytics allowing the measurement, collection, analysis and reporting of Internet data for purposes of understanding and optimizing web site usage, for improving web sites, for marketing to web site users and evaluating marketing campaign audience response, for web site user relationship management, for web site user interaction management purposes, for measuring the performance of a client's website in a commercial context, for audience targeting, for traffic information including information pertaining to referring websites and how traffic is driven, and for studying audience behaviors; computer applications and widgets in the field of web analytics presented on a dashboard which allow real time access to marketing and advertising analytics and information about website users so as to enable advertisers to optimize conversion efforts and focus their marketing campaigns; computer software which analyzes how users transition when entering and exiting websites, how users are engaged with website pages, how traffic to a website is driven and from which referring URLs; computer software which measures the interest of users by levels, by product and by category on a site; software tags which allow the gathering of advanced web analytics about users and optimize online marketing communications
35
Professional marketing consultancy and business services in the field of web analytics allowing the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web site usage, for improving web sites, for marketing to web site users and evaluating marketing campaign audience response, for web site user relationship management, and for web site user interaction management purposes and for measuring the performance of a client's website in a commercial context, including on site and off site web analytics; collection of data on website visitors and converting it into data on specific website information for particular visitors through web analytics; providing business services using web analytics tools and generating business reports providing web analytics information to clients utilizing technology that collects data on website visitors environments and converting it into data on specific website information for particular visitors; providing web analytics tools and business reports; providing web analytics information to clients for building real time behavioral profiles of website users based on actual visit and browsing history of previous visits and predicting which information will personalize the web experience of web users; advertising, marketing, promotion services, market research services; business data analysis services; data processing, compilation, retrieval and collection of data, statistics and information, business marketing and management advice, advice in respect of marketing management, arranging marketing and promotional events, business research, business consultancy services, marketing studies, development of marketing strategies and concepts, dissemination of advertising, marketing and publicity materials on the Internet; interpretation of market research data, market analysis and assessment services; analysis of market research data and statistics, market research studies, market forecasting, market information services, market research data retrieval services, marketing studies, preparation of marketing plans; production of advertising and marketing presentation materials; computerized market research services and advisory, administration, analysis, consultancy and information services relating to the foregoing
42
Computer services, namely, providing technical services in the field of web analytics for collecting, editing, organizing, modifying, reporting, storing, and sharing of information related to website traffic, marketing campaigns conducted via the internet; technical marketing data analysis services based on the measurement, collection, analysis; reporting of internet marketing data for purposes of understanding and optimizing web site usage; acting as an application service provider (ASP) in the field of web analytics to host applications that collect, manage, integrate, analyze, monitor, and track web user behavior and provision of a dashboard for same; providing page tagging services relating to information about the page and the visitor and processing such information and generating statistics related thereto; information technology consultation in the fields of web analytics and online marketing; computer services which build real time profiles of website users based on actual visits, the browsing history of previous visits and to predict which information will personalize the web experience of web users; page tagging services utilizing technology that collects data on website visitors and converts it into data that can be utilized by advertisers; computer services in the nature of customizing a client's website so that it can record and collect information on the history of activities of a website user on said website, so that the client's website can feature information tailored to that website user when the website user again visits the website; providing a computer dashboard featuring information in the field of web analytics which allows real time access to marketing and advertising analytics and information about website users so as to enable advertisers to optimize conversion efforts and focus their marketing campaigns