35
Advertising for and in radio and television programmes; planning and organising the placement, length and type of advertising in radio broadcasts; production, planning and devising of advertising broadcasts and commercials; opinion polling and market research for radio stations, in particular planning, organising, conducting and evaluating of surveys relating to radio listening, using music sequences or within the framework of discussion forums; strategic programme analysis for radio stations; organisational, professional business and personnel consultancy in the radio and television sectors; market analysis for the media sector, in particular for the radio sector; organisational and professional business consultancy for cooperating or combined radio stations
38
Consultancy with regard to radio broadcasting
41
Entertainment; consultancy with regard to, and conducting of, training courses and training units in the fields of programme creation, team management, marketing, motivation, radio strategy, programme strategy, presentation and music planning; providing of training for presenters; planning of radio programmes, in particular with regard to musical content; spoken content, trailers, presentation, advertising time and competitions; live events, including with client presentation; production of journalistic articles for radio stations; individualisation of shows and programme elements for radio stations; live presentation in radio programmes; presentation of advertising broadcasts and commercials, and of pre-produced programme elements of all kinds; production and distribution of comedy and entertainment articles; development of strategies for music rotation and music formats; production, planning and devising of special programmes and shows for radio and television; production services for all music sequences and spoken content, for use within the framework of opinion polling and market research for radio stations; production and title selection for music tests; consultancy with regard to programme design, presentation and performance for radio stations; devising and designing of questionnaires