35
Advertising agency services, in particular creating
marketing and advertising concepts, television advertising,
radio advertising, online advertising on a computer network,
advertising on the Internet for third parties, arranging and
presenting advertising programmes, organisation of fairs and
exhibitions for economic and advertising purposes, outdoor
advertising, planning and designing advertising measures,
copywriting, mailing advertising messages; marketing (also
on digital networks), market studies, opinion polls, public
relations; sponsorship, namely in the form of advertising
and merchandising; business management, in particular for
third parties, subcontracting services; business
administration, in particular issuing of invoices, compiling
of statistics; organization advice, in particular business
management and organization consultancy, business management
and organization consultancy, business organization
consultancy, organizational management of computer projects,
planning and monitoring of corporate developments from the
organizational point of view, professional business
consultancy; consulting on personnel questions, in
particular payroll preparation; office functions, in
particular file management by computers; business
information; business relocation services; brokerage of
addresses; brokerage of trade contacts, also on the
Internet; brokerage of economic know-how (franchising); all
the above services excluding provision of services relating
to stock exchange operations
36
Insurance, in particular provision of information with
regard to insurance, health insurance, life insurance,
insurance brokerage, advice on insurance; financial affairs,
in particular granting of licenses for financial projects
and distribution projects, stock exchange brokerage, pension
fund services, development of user concepts from a financial
point of view (managing facilities), financial analysis,
financial consulting, financial estimates, financial
sponsorship, financing, consulting in financing, brokerage
of financial know-how (franchising); monetary affairs, in
particular banking, stock market brokerage, factoring,
capital investment services, credit bureaux, mutual fund
services, services relating to trusts; real estate affairs,
in particular services of an entrepreneur, namely financial
preparation of building projects, real estate brokerage,
real estate management and brokerage, rental and leasing of
real estate (managing facilities); all the above services
excluding provision of services relating to stock exchange
operations
41
Education, in particular education in academies; training,
in particular staff training/development by training and
further training, arranging and conducting of seminars,
organisation and conducting of workshops; entertainment;
sporting and cultural activities, in particular arranging
and conducting conferences, arranging and conducting of
conventions, organization of competitions; publication of
texts (except advertising texts), publishing of products of
the printing and publishing industries in electronic form,
also on the Internet, publication of periodicals and books
in electronic form, also on the Internet; all the above
services excluding provision of services relating to stock
exchange operations
42
Scientific and technological services and research work and
services relating thereto, in particular updating of
Internet sites, consulting in home page and Internet site
design, administration of data on servers, rental and
maintenance of storage spaces used as Web sites for third
parties (hosting); industrial analysis and research
services; design and development of computer hardware and
software, in particular computer software updates, providing
computer programs on data networks, software design; legal
services; granting of licenses industrial property rights,
copyrights, trademarks; all of the above services excluding
provision of services relating to stock exchange operations
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