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The International trademark UNLOYALTY PROGRAM was filed as Word mark on 01/27/2023 at the World Intellectual Property Organization.
| Trademark form | Word mark |
| File reference | 1717025 |
| Countries | 
|
| Base trademark |
No. 97721701,
December 17, 2022
|
| Application date | January 27, 2023 |
| Expiration date | January 27, 2033 |
Trademark owner
1111 Expedia Group Way W
Seattle WA 98119
US
Seattle WA 98119
US
Trademark representatives
1300 19th Street, NW,
Suite 420
US
goods and services
35
Promotion and marketing services in the field of travel;
marketing services, namely, arranging and conducting
customer loyalty and incentive reward programs and customer
club services to promote the sale of products and services
of others in the field of travel, transportation, travel
entertainment and travel accommodations and for commercial,
promotional and advertising purposes; design and
implementation of marketing and promotional programs for
others in the field of travel; co-branded credit card
services, namely, promoting the sale of credit card accounts
through the administration of incentive award programs;
loyalty card and affinity card services, namely, promoting
the sale of credit card accounts through the administration
of incentive award programs
39
Travel services in connection with customer loyalty and
incentive reward programs; making reservations and bookings
for transportation, airlines, trains, rental cars, and
cruises in connection with customer loyalty and incentive
rewards programs; providing information about transportation
and travel in connection with customer loyalty and incentive
rewards programs; arranging transportation for travel tours
in connection with customer loyalty and incentive rewards
programs
43
Travel agency services, namely, making reservations and
bookings for temporary accommodations, restaurants and
meals, activities, car rentals, ground services, cruises,
air tickets, and other travel and attractions in connection
with customer loyalty and incentive rewards programs
Trademark history
| Date | Document number | Area | Entry |
|---|---|---|---|
| July 26, 2023 | 2023/30 Gaz | AU | Rejection |
| July 26, 2023 | 2023/30 Gaz | EM | Rejection |
| May 31, 2023 | 2023/22 Gaz | GB | Rejection |
| April 3, 2023 | 2023/14 Gaz | IN | Rejection |
| March 28, 2023 | 2023/13 Gaz | NZ | Rejection |
| January 27, 2023 | 2023/8 Gaz | US | Registration |
ID: 141717025