09
Scientific, nautical, surveying, photographic,
cinematographic, optical, weighing, measuring, signalling,
checking (supervision), life saving and teaching apparatus
and instruments; apparatus and instruments for conducting,
switching, transforming, accumulating, regulating or
controlling electricity; apparatus for storing, receiving,
recording, transmission, processing, conversion, output and
reproduction of speech, text, sound or images; apparatus,
instruments and equipment for telecommunications;
pre-recorded magnetic, magnetic optical and optical carriers
for sound and/or images; recorded and unrecorded sound
recording carriers, including recording discs, video and
audio cassettes, compact discs, CD-ROMs, recorded and
unrecorded image carriers, included in this class, including
video discs (image discs), video compact discs (CD videos,
CD-ROMs and CDs, DVDs); apparatus for interactive television
viewing, namely television sets and auxiliary apparatus for
television sets; apparatus, including multimedia apparatus,
for connecting and controlling audio, video and
telecommunications apparatus and printers, including such
apparatus with electronic program management and control for
interactive television viewing and/or pay-TV; optical image
viewers with three-dimensional graphic representation; cash
registers, calculators, data processing apparatus,
computers, modems, terminals (data processing apparatus);
software and computer programs; electronic apparatus for
entertainment, namely radio and television receivers, sound
and/or image recording and reproduction equipment, including
portable and for digital image and sound signals
35
Advertising; business management; business administration;
office functions; updating of advertising material;
preparing audio-visual presentations for use in advertising;
business promotion services provided by audio/visual means;
business management and organization consultancy;
professional business consulting, especially in the fields
of branded content, branded entertainment, content
marketing, corporate content, brand establishing, brand
communication, media consulting and media production,
including holistic and integrated development of moving
picture strategies; computer-aided advertising; advertising
agencies, especially in the fields of branded content,
branded entertainment, content marketing, corporate content,
brand establishing, brand communication, media consulting
and media production, including holistic and integrated
development of moving picture strategies; production and
distribution of television and radio commercials; layout
services for advertising purposes; marketing research;
market analysis; opinion polling; public relations services;
online and email advertisements, including development and
production of social media campaigns and viral marketing
measures; arranging and conducting of advertising events;
planning services for advertising; production of TV and
radio broadcasting commercials for advertising purposes,
including related raffles; production of cinema commercials
and visual marketing broadcasts; collating, systematic
ordering and maintenance of data in a computer database;
promoting the goods and services of others by arranging for
sponsors to affiliate their goods and services; statistical
analysis of databases for market research and advertising
purposes; business consultancy; arranging and conducting of
exhibitions and trade fairs for commercial or advertising
purposes; preparing publicity texts and publication of
printed matter (including in electronic form) for
advertising purposes; sales promotion for others; rental of
advertising space, including on the internet and rental of
advertising time on communications media; agency of
commercial transactions for others, also by means of
e-commerce; presentation of goods and services; production
of publicity films, including advertisement spots, image
videos and product videos
38
Telecommunication services; transmitting of film,
television, radio, teletext and videotext programmes or
broadcasts; radio and television broadcasts/programmes via
wireless and cable networks; broadcasting pay-TV, including
video-on-demand, also for others as a digital platform;
broadcasting services; providing platforms for video content
on computer networks, in particular on the internet, in
particular to inform consumers about retail products and
services provided by third parties and to evaluate retail
products and services provided by third parties; providing
access to data on computer networks; computerised electronic
transmission of films, images, music and messages, including
all of the aforesaid services via the internet; digital
transmission of data, including transmission data in
multiplex processes; electronic transmission of data, text,
sound and images; communications by computer terminals, all
the aforesaid services included in this class; transmission
of sound and images by satellite; transmission of data on
computer networks; transmission and broadcasting of
television programmes by means of analog or digital
technology, including pay-per-view; granting access
authorisations to telecommunications networks; leasing of
access time to computer networks
41
Providing of training; education; entertainment; sporting
and cultural activities; consultancy on film and music
production; audio and video recording services; animation
production services; rental services for audio and video
equipment; editing or recording of sounds and images;
information services relating to video films; film editing;
photographic reporting; production of music; organisation
and presentation of shows, quizzes and musical events and
organisation of competitions in the fields of entertainment
and sports, also for recorded programmes or live broadcasts
on radio or television; postproduction of moving picture
contents; production of film, television, radio and
videotext programmes or broadcasts; provision of radio and
television entertainment services; production of
cinematographic films, video films and other image programs
and sound programs being educational, teaching, or
entertaining, also for children and teenagers, including
production of TV formats and movie trailers; production of
shows, quizzes and musical events; production, showing and
rental of films, videos and other television programmes;
editing of moving picture and radio broadcast material;
theatrical performances, music performances; correspondence
courses; organisation of competitions in the fields of
training, teaching, entertainment and sports; rental of
television receivers and decoders; publication of books,
periodicals and other printed matter, other than for
advertising purposes, in particular regarding video and
audio topics; television and radio programme preparation and
production; screening and rental of sound and image
recordings on compact discs, CD-ROMs, DVDs, video and/or
audio cassettes, tapes and discs, and video games (computer
games); compilation of moving picture and radio broadcast
material
42
Scientific and technological services and research and
design relating thereto; analysis and testing services
relating to electrical engineering apparatus; design of
databases, namely design of database software; technical
measuring and testing; electronic data back-up; electronic
data storage; server administration; electronic storage of
data in computer databases; development of methods for
technical analysis, technical measuring and technical
controlling; design and development of computer hardware and
software, in particular in the field of interactive
multimedia television and pay-TV; preparation of data
processing programmes, including video and computer gaming
software; industrial analysis and research services;
inquiries, research in databases and on the internet, for
scientific and research purposes; testing of computer
hardware and computer software; testing of foodstuffs;
testing, analysis and evaluation of the goods and services
of others for the purpose of certification; testing,
authentication and quality control; technical drafting and
technical consultancy relating to internet radio; technical
design and technical consultancy relating to online video
portals and in the field of interactive multimedia
television and pay-TV; industrial testing; media design and
graphic design; creation and conception of moving picture
formats of all non-advertising kinds for all communicational
channels
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