WIPOProtect this trademark from copycats!
With our trademark monitoring alerts, you are automatically notified by email about copycats and free riders.
The International trademark MaCaMa was filed as Word mark on 11/05/2019 at the World Intellectual Property Organization.
| Trademark form | Word mark |
| File reference | 1515236 |
| Register number | 738100 |
| Countries | 
|
| Base trademark |
No. 738100,
October 24, 2019
|
| Application date | November 5, 2019 |
| Expiration date | November 5, 2029 |
Trademark owner
Brünigstrasse 18
6005 Luzern
CH
6005 Luzern
CH
Trademark representatives
Seefeldstrasse 224,
Postfach
CH
goods and services
09
Software and software platforms for advertisers, advertising
agencies and media consultants; software and software
platforms for automating and optimizing the creation of
advertising campaigns; software and software platforms for
planning, designing, executing, monitoring and managing
media investment processes; software and software platforms
for the management of media investment portfolios; software
for Digital Marketing Automation of ecosystems in enterprise
resource planning (ERP); software for workflow management,
in particular for the automation of workflow and enterprise
resource planning (ERP) in the field of advertising; work
flow software and computer software platforms for planning
and automating the creation and management of data related
to digital media investments; software for analyzing,
advising and optimizing the investment strategies in
real-time digital media; data processing programs and
database management software, in particular for advertisers,
advertising agencies and media consultants; software and
software platforms that enable and facilitate collaboration
of advertisers with advertising agencies, media consultants
and other vendors in the field of advertising and digital
media; software for creating advertising campaigns on
advertising servers; software and software platforms with
learning algorithms for machines and artificial intelligence
skills for supporting recommendations and prediction models;
software and computer software platforms for marketing
automation, in particular using artificial intelligence and
algorithms for machine learning
42
Software-service [SaaS] and computer platform as a service
[PaaS], in particular for advertisers and advertising
agencies and media consultants; software-service [SaaS] and
computer platform as a service [PaaS] for automating and
optimizing the creation of advertising campaigns and for
planning, designing, executing, monitoring and managing
media investment processes; software-service [SaaS] and
computer platform as a service [PaaS] for managing media
investment portfolios; provision and hosting of platforms
on the Internet for marketing automation, workflow
management, automation of media management workflows and
enterprise resource planning (ERP) in the field of
advertising; temporary use of online non-downloadable
software for automated data management related to
investments in digital media; temporary use of online
non-downloadable software for creating, analyzing, advising
and optimizing the investment strategies in real-time
digital media; configurable and customized software as a
service (SaaS) and platform as a service (PaaS) for use in
the field of advertising and digital media; design and
development of software for advertisers, advertising
agencies and media consultants; design and development of
software for planning, design, execution, control and
management of media investment processes; design and
development of software for importing and managing data;
programming of software for Internet platforms in the field
of advertising and digital media
Trademark history
| Date | Document number | Area | Entry |
|---|---|---|---|
| September 9, 2021 | 2021/37 Gaz | US | RAW: Rule 18ter(2)(ii) GP following a provisional refusal |
| August 17, 2020 | 2020/34 Gaz | EM | Rejection |
| April 22, 2020 | 2020/17 Gaz | US | Rejection |
| November 5, 2019 | 2020/6 Gaz | CH | Registration |
ID: 141515236