09
Downloadable software in the nature of a mobile application
for use in predictive analytics, big data and business data
analysis and visualization, complex event processing in the
nature of mining the most relevant information from
disparate data sources, all for the purpose of providing
automated solutions to enable organizations to integrate
disparate data and translate and structure that data into
actionable business insights; downloadable software in the
nature of a mobile application for customer relationship
management (CRM), sales performance management, sales
automation, marketing automation, customer service and
support, creating customizable marketing and advertising,
social media content management and publication, developing
and customizing mobile and computer software applications,
and business analytics
35
Customer relationship management services; business
administration of a consumer loyalty program; promoting the
goods and services of others by means of the issuance of
loyalty rewards; providing incentive award programs for
customers through the issuance and processing of loyalty
coupons for frequent use of participating businesses;
marketing the goods and services of others by means of
location-based messaging; marketing services for others;
business management services, namely, providing customer
relationship management services and sales support
management services; business management consulting services
relating to customer relationship management, sales support
management, and marketing automation
42
Hosting an Internet website portal in the fields of
technology and software development; design of data
visualization materials; software as a service (SAAS)
services featuring software for predictive analytics, big
data and business data analysis and visualization, complex
event processing in the nature of mining the most relevant
information from disparate data sources, all for the purpose
of providing automated solutions to enable organizations to
integrate disparate data and translate and structure that
data into actionable business insights; software as a
service (SAAS) services featuring software for customer
relationship management (CRM), sales performance management,
sales automation, marketing automation, customer service and
support, creating customizable marketing and advertising,
social media content management and publication, developing
and customizing mobile and computer software applications,
and business analytics; software as a service (SAAS) for
providing customer-defined generated content and content of
others automatically selected and customized based online
and offline behavior, any purchase history and known or
estimated geographical location of an Internet, mobile
telephone or other wired or wireless digital network based
customer; providing online non-downloadable software that
enables users to customize electronic communications based
on customers' online and offline behavior and any purchase
history; providing online non-downloadable software that
enables users to automate the delivery of customized
electronic communications based on customers' online and
offline behavior and any purchase history; providing
temporary use of on-line non-downloadable software to store,
manage, track, analyze, and report data in the field of
marketing, promotion, sales, customer information, and
customer relationship management; computer services, namely,
designing, developing, and maintaining computer software
applications for others and consulting services related
thereto; providing temporary use of online non-downloadable
computer software application development tools and
programming language for use in developing, analyzing,
coding, checking, and controlling other computer software;
online hosted computer services, namely, designing,
developing, customizing, and maintaining computer software
applications for others; and consulting services related to
all of the foregoing
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