09
Machine-readable data carriers of all kinds, in particular
cd-roms, digital video discs, magneto-optical discs,
diskettes, magnetic tapes and the like equipped with
computer programs for data processing, namely programs for
market research, market analysis and social media analysis
and other software, such as databases, digital images,
websites and homepages; computer programs and other software
stored in machine-readable form, namely for market research,
market observations, market analysis and social media
analysis; computers and input and output apparatus
therefore, in particular printers, cameras, mice,
microphones, monitors, reading apparatus, keyboards;
memories for data processing equipment; apparatus for
recording, transmission or reproduction of sound or images
35
Market research and opinion polling, in particular
conducting surveys, on-line surveys, market, social media
and consumer observations, panel investigations, marketing
experiments, primary and secondary market research;
consultancy for market research and social media analysis;
updating of advertising material; cost-price analysis;
business information; business management and organization
consultancy services; procurement services for others
(purchasing of goods and services for other businesses);
business consultancy and advisory services; computerized
file management; advertising agency services; development of
advertising and marketing concepts; business investigations;
drawing up of statistics; drawing up of business expert
reports; efficiency experts; economic forecasting; providing
information and consultancy for consumers in trade and
business affairs (consumer consultancy); commercial
information services; economic information; publication of
printed matter, including in electronic form, for
advertising purposes; compilation of statistical
information; publication of publicity texts; marketing
(market research), also in digital networks; searches in
computer data files (for others); public relations; online
advertising in a computer network; organization and
arranging of advertising events; organization of fairs and
exhibitions for commercial or advertising purposes; business
organization consultancy; outsourcing services (assistance
in business matters); maintenance of data in computer
databases; pricing for goods and services; systemization of
data in computer databases; business consultancy; business
administration; arranging of trading and economical
contacts, also over the internet; providing professional
business know-how (franchising); document reproduction;
presentations of goods and services; compiling goods for
others for presentation purposes; compiling data in computer
databases
42
Creation, maintenance, updating and rental of computer
programs for data processing and of other software, such as
databases, in particular websites, homepages and programs
for market research, market analysis and social media
analysis; consultancy in the field of computers; rental of
computer hardware, in particular for the implementation of
social media analysis, market observations, market analysis,
online surveys and other market research; computer
programming services; website design; information technology
services; planning web sites, home pages, internet solutions
and online surveys; technical consultancy and engineering,
in particular for computer software or applications or tools
in the field of data processing and market research; product
planning and product development for market research and
social media analysis
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