09
Scientific, nautical, surveying, electric and electronic,
photographic, cinematographic, optical, weighing, measuring,
signaling, checking (supervision), life-saving and teaching
apparatus and instruments (included in this class);
apparatus for recording and reproducing sound, images and
data of all kinds; sound, image and data carriers of all
kinds, in particular magnetic tapes, music and video
cassettes, compact disks, recording disks, DAT tapes,
videotapes, floppy disks, all the aforementioned goods in
pre-recorded or blank form, included in this class; CD-ROMs;
calculating machines, data processing equipment and
computers; optical apparatus and instruments, included in
this class, in particular spectacles, spectacle glasses,
spectacle frames; computer software (included in this
class); apparatus for games adapted for use with an external
display screen or monitor; computer game programs
16
Printed matter, in particular catalogs, writing or drawing
books, books, handbooks, course books, newspapers,
magazines, periodicals, journals and calendars; stationery;
artists' materials; paintbrushes; typewriters and office
requisites (except furniture); instructional and teaching
material (except apparatus); paper, cardboard and goods made
from these materials, included in this class; bookbinding
material; photographs; plastic materials for packaging,
included in this class; table napkins of paper
25
Clothing, including clothing of leather, in particular
tee-shirts, hooded pullovers, pullovers, blousons,
sweatshirts, polo shirts, padded jackets, padded vests;
aprons (clothing); footwear; headgear, in particular bonnets
and caps
28
Games and playthings; gymnastic and sporting articles
(included in this class), in particular golf balls,
frisbees, footballs, handballs, water polo balls, tennis
balls; decorations for Christmas trees; playing cards
35
Marketing studies, marketing research, marketing analysis;
business and business organization consulting; business
transaction brokerage for others; negotiating contracts for
others for the purchase and sale of goods; opinion polling;
advertising research; distribution of samples for
advertising purposes; sales promotion for others;
promotional contacts; advertising, in particular radio
advertising, television advertising, cinema advertising,
advertising in the written press, advertising by means of
videotex, teletext and over the Internet; marketing of
advertising, namely advertising, public relations and
marketing studies with the aim of marketing in and by means
of the above media; receiving telephone orders for
teleshopping offers; publishing of advertising prospectuses;
production of advertising films; rental of advertising
films; compiling, systematizing and updating data in data
banks; business management; business administration; office
functions; contract negotiation for temporary access to data
banks (for others); subscription services to
telecommunications services, namely temporary access to data
banks (for others); advertising, in particular development
of strategies and design of campaigns; management of
projects and events, namely planning, supervising and
implementation of campaigns, projects and events for
advertising purposes; arranging and conducting of trade
fairs and exhibitions for economic and advertising purposes;
advertising, in particular advertising for films on the
Internet and through on-line services of an Internet access
provider; distribution of advertising prospectuses and
catalogs; computerized file management; telephone and/or
computerized reception of orders from offers to purchase
online or from teleshopping; auctioneering, also over the
Internet; advertising agency services; design and delivery
of presentations and other information offers for
advertising purposes, for information purposes, for selling
and communicating with customers and interested persons and
in particular for publishing on the Internet, on other data
networks, via on-line services as well as via multimedia
technology, included in this class; arranging and conducting
of multimedia shows for commercial and/or advertising
purposes; development of designs for advertising;
advertising on an on-line electronic communication network;
development and design of advertising concepts; development,
design and production of audiovisual communication concepts,
included in this class; writing and publishing of
advertising texts; planning of advertising campaigns;
publication of printed matter (including in electronic
format) for advertising purposes; rental of advertising time
on communication media; distribution of advertising media,
namely distribution of multimedia content and applications
related thereto (computer software); dissemination of spot
announcements; electronic storage of data in data banks
36
Insurance underwriting, in particular insurance service
brokerage; banking; monetary affairs, including issuance of
a membership card with a credit and payment function;
arranging of investment business; real estate affairs;
mergers and acquisitions, namely financial consulting in
connection with the purchase and sale of companies as well
as shares in companies; investment in the purchase and sale
of corporate entities, in particular with digital business
models; asset management
38
Telecommunications; broadcasting of cinematographic,
television, radio, videotext and teletext programs;
broadcasting teleshopping programs; receiving and
transmission of news (news agencies); receiving and
transmission of general information in the context of news
agency services; sound, picture and data transmission by
cable, satellite, computers (computer networks), telephone
lines and ISDN lines as well as by means of all other
transmission media; providing access to information stored
in data banks, including on the Internet and in particular
also by means of computer systems communicating in
interactive mode; leasing of access time to data banks;
provision of access to information over the Internet;
provision of access to an Internet portal; television
service for subscribers, included in this class, in
particular in the form of pay channels (pay-TV) and video on
demand; technical provision of access to computer games that
may be downloaded and transmitted over the Internet, on-line
services and similar media; telecommunication by means of
Internet platforms and portals
41
Teaching; providing of training; entertainment, sporting and
cultural activities; radio, Internet and television
entertainment; publishing of printed matter (except for
advertising purposes), in particular catalogs, books,
newspapers, periodicals, journals and magazines; production
of cinematographic, television, radio, videotext and
teletext programs (except for advertising purposes); film
production; videotape film production; services of recording
studios and television studios; organization and holding of
sporting and cultural events; production of live events and
film festivals (entertainment); organization of exhibitions
for cultural or teaching purposes; exhibiting and rental of
films; on-line game services (via a computer network), in
particular computer game and video game services (included
in this class); production of teleshopping programs
42
Technical development of electronic television program
guides (computer software); computer programming; updating
of data bank software, data bank software installation and
maintenance; development of computer programs and computer
games (software); design and rental of software; design of
web pages, layout and updating of home pages and web pages;
rental of video programs and image programs (computer
software); development of multimedia content and
applications relating thereto (computer software);
composition of web pages
45
Licensing of intellectual property and copyrights; licensing
of franchising concepts; licensing of intellectual property;
trading in licences for films, television and video;
licensing of computer software (legal services); copyright
management; intermediary services in connection with
administration and exploitation of copyrights and
intellectual property rights for others by means of
licensing; intermediary services in connection with the
exploitation and administration of television broadcasting
rights, in particular rights for transmitting televised
events, in particular sporting events, by means of
licensing; intermediary services in connection with,
exploitation and administration of press, radio, television
and film contribution rights for use on audio and visual
media by means of licensing; intermediary services in
connection with exploitation and administration of press
contribution rights (newspapers, magazines) by means of
licensing; intermediary services in connection with,
administration and exploitation of television broadcasting
rights, retransmission rights, audiovisual and mechanical
rights-of-use and other rights-of-use regarding television
and radio broadcasts as well as other audio and visual
productions by means of licensing; intermediary services in
connection with, administration and adjudicating rights to
television formats, content and programs, television series,
television shows and television game shows, including
screenplays and their main elements, in particular titles,
logos, show concepts, game ideas, stage scenery, show
sequences and questioning techniques, by means of licensing
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