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Die US-Marke POINT OF PURCHASE ADVERTISING wurde als Wortmarke am 14.11.2001 beim Amerikanischen Patent- und Markenamt angemeldet. Der aktuelle Status der Marke ist "ABANDONED-FAILURE TO RESPOND OR LATE RESPONSE".
Markeninhaber
Waren und Dienstleistungen
35
To provide advertising services to companies which allow them to reach buyers at the point of purchase ie when they are actively considering a purchase of a particular type of product or service Buyers (consumers as well as businesses) are rewarded for providing information on their intent to make a purchase In some cases, they are only rewarded if they later submit a proof of purchase which demonstrates that they were indeed in the market for a certain product or service at the time that they said they were After consumers declare their intent to buy a product or service, advertisers are offered the opportunity of directing lucrative promotions to these consumers These promotions relate to their purchasing intent and will therefore reach them at a time that they are most receptive to them
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