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Administration of a program for enabling participants to obtain discounts on goods and receive improved services; Administrative accounting; Advertising and marketing; An interactive web site for users to review and rate Internet content, people, companies, products and/or services utilizing a software application to award points whereby web site users are eligible to exchange points earned for promotional items consisting of coupons, rebates, discounts or special offerings on goods and/or service provided by web site sponsors; Arranging of contractual services with third parties; Assistance in management of business activities; Assistance, advice and consultancy with regard to business planning, business analysis, business management and business organization relating to purchasing functions; Bookkeeping; Business administration and management; Business advice and commercial information; Business information management; Business management; Business services, namely, providing computer databases regarding the purchase and sale of a wide variety of products and services of others; Commercial administration of the licensing of the goods and services of others; Comparison shopping services; Computerized on-line ordering featuring general merchandise and general consumer goods; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Customer relationship management; Database management; Electronic commerce services, namely, providing information about products via telecommunication networks for advertising and sales purposes; Financial records management; General information clearing house; Invoicing; Invoicing services; Management of customer appreciation programs of others; Market research; Negotiation and settlement of commercial transactions for third parties; On-line advertising and marketing services; Operating on-line marketplaces for sellers of goods and/or services; Promoting the goods and services of others by means of operating an on-line shopping mall with links to the retail web sites of others; Promoting the sale of credit card accounts through the administration of incentive award programs; Providing a web site at which users can offer goods for sale and buy goods offered by others; Providing an on-line computer web site that provides commercial financial transaction data, account management, financial reporting, accounting features and related reference information; Provision of a web site featuring information on shopping
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