MediaAlpha Logo (WIPO, 09/28/2021)
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The International trademark MediaAlpha was filed as Figurative mark on 09/28/2021 at the World Intellectual Property Organization.
Logodesign (Wiener Klassifikation)
#Inscriptions in greek characters #28.07.00
| Trademark form | Figurative mark |
| File reference | 1653025 |
| Countries | 
|
| Base trademark |
No. 90616708,
March 31, 2021
|
| Application date | September 28, 2021 |
| Expiration date | September 28, 2031 |
Trademark owner
Suite 640, 700 S. Flower St.
Los Angeles CA 90017
US
Los Angeles CA 90017
US
Trademark representatives
3150 De La Cruz Blvd., Suite 206
Santa Clara CA 95054
US
goods and services
35
Advertising and marketing services and demand creation and
lead generation activities and services for customer
acquisition; providing online advertising and marketing
services and demand creation and lead generation activities
and services for customer acquisition in the field of
advertising and marketing technologies; providing demand
creation and lead generation activities and services for the
purposes of customer acquisition; promotional services,
namely, providing a website for the promotion of the
products and services of others (term considered too vague
by the International Bureau - Rule 13 (2) (b) of the
Regulations); rental of advertising space on websites;
providing an online searchable database featuring
advertising (term considered too vague by the International
Bureau - Rule 13 (2) (b) of the Regulations); online
advertising services for businesses, publishers, and
advertisers; promoting the goods and services of others via
a global computer network; rental of advertising space on
websites
42
Providing online services featuring technology and
functionality, namely, providing temporary use of online
non-downloadable software for generating, tracking,
managing, purchasing, selling, rating, verifying,
exchanging, and trading leads generated through online
sources; providing online, non-downloadable software
featuring technology and functionality for generating,
tracking, managing, purchasing, selling, rating, verifying,
exchanging, and trading leads generated through online
sources; providing online services featuring technology and
functionality, namely, providing temporary use of online
non-downloadable software for advertisers and publishers to
optimize their customer acquisition efforts for advertising
and marketing purposes; application services provider
featuring application programming interface (API) software
for building and integrating software applications in the
field of customer acquisition, advertising, and marketing;
providing an online, non-downloadable software featuring
technology that provides databases of others' products and
services that enables users to obtain information regarding
others' products and services
Trademark history
| Date | Document number | Area | Entry |
|---|---|---|---|
| September 22, 2022 | 2022/42 Gaz | EM | RAW: Rule 18ter(2)(ii) GP following a provisional refusal |
| June 29, 2022 | 2022/26 Gaz | GB | Rejection |
| April 6, 2022 | 2022/15 Gaz | EM | Rejection |
| September 28, 2021 | 2022/11 Gaz | US | Registration |
ID: 141653025