09
Computer software and application software; computer
software and application software for e-commerce platforms
that accommodate multiple types of payment and debt
transactions in an integrated mobile phone, smart phone,
mobile device, tablet computer, personal computer, and web
based environment, including for buying, displaying,
exchanging, redeeming, selling, sending, storing and
transferring electronic gift cards, coupons, tokens,
vouchers and other stored value cards and virtual
currencies, as well as for uploading information from
physical gift cards, coupons, tokens, vouchers and stored
value cards; computer software and application software for
digital wallets, including for storing information and
credentials to access gift cards, coupons, tokens, vouchers
and other stored value cards and virtual currencies, as well
as to obtain loyalty or monetary rewards; computer software
and application software for integration of electronically
stored gift cards, coupons, tokens, vouchers and other
stored value cards and virtual currencies with digital
wallets; computer software and application software for
secure data storage, encryption, retrieval and transmission
of account, personal and other information and credentials;
computer software and application software for analysing the
use of gift cards, coupons, tokens, vouchers and other
stored value cards and virtual currencies; computer software
and application software for payment systems, including
payments via mobile devices; cards, gift cards, coupons,
tokens, vouchers and other stored value cards in electronic
form; databases
35
Advertising and promoting gift cards, coupons, tokens,
vouchers, stored value cards, virtual currencies, loyalty
and monetary rewards of others; advertising and promoting
the goods and services of others; business services for
providing distribution channels for gift cards, coupons,
tokens, vouchers and other stored value cards and virtual
currencies; providing a marketplace for gift cards, coupons,
tokens, vouchers and other stored value cards and virtual
currencies via a website; business administration services
relating to gift cards, coupons, tokens, vouchers and other
stored value cards and virtual currencies; business
information services in the nature of monitoring, analysing,
forecasting and reporting of cardholder purchasing
behaviour; administration, management and organisation of
customer loyalty and reward programmes and schemes; sales
promotions through customer loyalty and reward programmes
and schemes (for others); compiling, maintaining, managing
and updating information in computer databases
36
Financial services relating to buying, exchanging,
redeeming, selling and transferring electronic gift cards,
coupons, tokens, vouchers and other stored value cards and
virtual currencies; financial services relating to
transactions rendered via a digital wallet that stores
information to access gift cards, coupons, tokens, vouchers
and other stored value cards and virtual currencies, as well
as to obtain loyalty or monetary rewards; payment processing
services relating to buying, exchanging, redeeming, selling
and transferring gift cards, coupons, tokens, vouchers and
other stored value cards and virtual currencies; electronic
payment services; payment administration services; payment
transaction card services; issuing gift cards, coupons,
tokens, vouchers and other stored value cards in relation to
customer loyalty and rewards programmes and schemes
42
Computer software design, development, installation,
maintenance, updating and upgrading services; hosting of
software as a service (saas); provision of online
non-downloadable software (application service provider);
online provision of web-based software; online provision of
web-based applications; back up of information and data;
data recovery services
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