CRITEO Logo (WIPO, 07/01/2021)
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The International trademark CRITEO was filed as Figurative mark on 07/01/2021 at the World Intellectual Property Organization.
Logodesign (Wiener Klassifikation)
#Letters presenting a special form of writing #Colours #Letters in heavy characters #Red, pink, orange
| Trademark form | Figurative mark |
| File reference | 1643387 |
| Countries | 
|
| Base trademark |
No. UK00003656759,
June 17, 2021
|
| Application date | July 1, 2021 |
| Expiration date | July 1, 2031 |
Trademark owner
32 rue Blanche
F-75009 Paris
FR
F-75009 Paris
FR
Trademark representatives
Avenida México, 20
E-03008 Alicante
ES
goods and services
09
Business analysis software; computer software for
monitoring, searching and retrieving information on
websites; computer software for creating, tracking, and
managing creative advertising and marketing strategies,
including computerised advertising banners; algorithmic
computer programs relating to advertising and promotion;
computer programs facilitating the display of advertisements
on electronic communication networks, including in response
to the characteristics of users who have access to
electronic communication networks; statistical and audience
measurement computer programs; computer software to enable
businesses to create, upload, edit and then track adverts
placed on the internet; computer software to collect,
manage, analyse and access databases [of commerce data];
computer software to automate the content of online
advertisements based on characteristics of the individual
end user and/or groups of end users; computer software to
predict the value of a customer in an online marketing
context and to calculate an appropriate bid for placing
adverts before said customer [in real time]; computer
software for real-time-bidding for adverts (RTB); software
for the integration of artificial intelligence and machine
learning in the field of big data; computer software for
televisions; computer software for delivering adverts to
internet-connected devices; computer software for
advertising; software for use in advertising; machine
learning software for advertising; software for embedding
online advertising on websites; software for embedding
advertising within videos or broadcasts; software for
renting advertising space on websites
35
Advertising and promotion (for others); advertising,
business management; business administration; directing mail
advertising (including in the form of banners of all kinds
and text links); computerised or all other kinds of file
management; organization of exhibitions for commercial or
advertising purposes; analysis and consultancy relating to
the impact of advertising on electronic communication
networks; consultancy with a view to optimising the
visibility of commercial or non-commercial websites;
targeted marketing and publicity; studies, market research
relating to advertising, providing of information relating
to provision and rental of advertising space; business
organisation; auctioneering; arranging and conducting of
online auctions for the purchase and sale of advertising;
value-added reseller services and business management
services, in particular relating to the purchase and sale of
online advertising; advertising agencies and management,
advertising via electronic means and via the internet;
purchase and rental of advertising space; sale of
advertising space; drafting and publication of publicity
texts; dissemination of advertising matter, information,
consultancy and assistance relating to the aforesaid
services; creation and structuring of advertising campaigns,
advertising banners and messages; providing online
marketplaces for sellers of goods and or services;
compilation of data into computer databases; management and
compilation of computerised databases comprised of data of
consumer spending and shopping behaviour, updated in
real-time; systemisation of data into computer databases;
updating and maintenance of databases; provision of
commercial information from online databases; business
advisory services in relation to marketing and advertising
strategies; tracking and measuring the performance of
advertising campaigns for others; collection of business
information related to retail habits, spending habits and
the identification of categories of shoppers; benchmarking
services in the field of advertising and sales strategy;
provision of an online market place for buyers and sellers
of goods and services
38
Provision of telecommunication services; information about
telecommunication; communications by computer terminals or
by fibre optic networks; radio or telephone communications;
communication by mobile radiotelephony; providing access to
a worldwide computer network; transmission of advertising
content to websites and databases on the Internet via
telecommunications networks; providing telecommunications
connections to a global computer network; computer-aided
transmission of messages and images; electronic transmission
of data and information; providing of access to computer
databases on the internet via electronic communication
media; teleconferencing services; provision of electronic
mail facilities; server-to-server calls allowing the
connecting of websites on the Internet into an advertising
network; accessing customer data between approved parties
and sources
42
Evaluations, appraisals and research in the technological
fields provided by engineers; design and development of
computer software, computer systems, algorithmic software
and new technologies; research and development of new
products for others; technical, technological, programmatic
and algorithmic project studies; development (design) or
rental of computer software, servers, algorithmic programs;
installation, maintenance and updating of computer software,
software for computer servers, algorithmic programs;
computer programming; computer technology consultancy;
conversion of data and computer code; hosting of adverts on
the internet (terms too vague in the opinion of the
International Bureau – Rule 13 (2) (b) of the Regulations);
designing of websites, parts of websites, and APIs for
advertising purposes and the serving of adverts; programming
of software for online advertising; software as a service
(SaaS) services; platform as a service services (PaaS); PaaS
and SaaS services for marketing, data analysis, the serving
of adverts, creating and uploading advertising materials,
monitoring advertising campaigns, budding on and selling
advertising space, automating the process of bidding on and
selling advertising space, Real Time Bidding (RTB) on
adverts, the encryption of personal data related to online
marketing; securely storing and sharing customer data
between approved parties and sources; PaaS and SaaS services
providing on Artificial Intelligence (AI) and Machine
Learning (ML) tools for the analysis of data related to
marketing campaigns and customer sales habits; PaaS and SaaS
services providing Artificial Intelligence (AI) and Machine
Learning (ML) tools to predict the value of a customer in an
online marketing context and to calculate an appropriate bid
for placing adverts before said customer [in real time]
Trademark history
| Date | Document number | Area | Entry |
|---|---|---|---|
| June 29, 2023 | 2023/27 Gaz | JP | RAW: Rule 18ter(2)(ii) GP following a provisional refusal |
| June 14, 2023 | 2023/24 Gaz | AU | RAW: Rule 18ter(2)(ii) GP following a provisional refusal |
| March 20, 2023 | 2023/12 Gaz | KR | Rejection |
| November 21, 2022 | 2022/49 Gaz | IN | Rejection |
| November 10, 2022 | 2022/45 Gaz | JP | Rejection |
| September 7, 2022 | 2022/37 Gaz | BR | Rejection |
| August 24, 2022 | 2022/39 Gaz | SG | Rejection |
| August 5, 2022 | 2022/38 Gaz | EM | RAW: Rule 18ter(2)(ii) GP following a provisional refusal |
| July 20, 2022 | 2022/29 Gaz | TR | Rejection |
| June 23, 2022 | 2022/26 Gaz | EM | Rejection |
| May 17, 2022 | 2022/20 Gaz | US | Rejection |
| May 16, 2022 | 2022/20 Gaz | RU | Rejection |
| March 8, 2022 | 2022/13 Gaz | EM | Rejection |
| February 16, 2022 | 2022/8 Gaz | AU | Rejection |
| February 11, 2022 | 2022/7 Gaz | Correction | |
| July 1, 2021 | 2022/4 Gaz | GB | Registration |
ID: 141643387