SMILE DIRECT CLUB

WIPO WIPO 2019

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The International trademark SMILE DIRECT CLUB was filed as Word mark on 07/19/2019 at the World Intellectual Property Organization.

Trademark Details Last update: March 3, 2023

Trademark form Word mark
File reference 1516726
Countries bx Switzerland Germany France Ireland Italy
Base trademark US No. , August 18, 2024
Application date July 19, 2019
Expiration date July 19, 2029

Trademark owner

414 Union Street, 8th Floor
Nashville TN 37219
US

Trademark representatives

321 North Clark Street Suite 2800 US

goods and services

03 Tooth whitening preparations; teeth whitening kit comprising tooth whitening preparations; lip balm
10 Dental impression trays; LED tooth whitening light; protective carrying cases for teeth aligners; teeth aligners; orthodontic appliances; orthodontic retainers; dental impression kits comprised of dental impression trays and a smile stretcher in the nature of a mouth expander for dental purposes; orthodontic treatment kits comprised of teeth aligners and a protective carrying case specifically adapted for carrying teeth aligners; teeth whitening kit comprising LED tooth whitening light
18 Tote bags
21 Insulated containers for food or beverage for domestic use; coffee mugs; water bottles sold empty
41 On-line publication of diaries [blog services], providing online non-downloadable videos and non-downloadable publications in the nature of articles and posts in the field (s) of lifestyle, beauty, health, diet, wellness, orthodontia and oral health via a website; training and educational services in the fields of dentistry and orthodontia
42 Providing online non-downloadable software for viewing 3D computer models of human teeth; computer modeling services; providing online non-downloadable digital imaging software used to depict teeth and projected results following proposed treatment plan; hosting a website featuring technology that enables users to access non- downloadable cloud records containing data used in diagnosing, assessing, planning, managing, and providing orthodontic treatment; providing online non-downloadable software for collecting and tracking patient data, interacting with patients, scheduling appointments for orthodontic treatment and assessment, and providing patient account details, treatment plans and information related to courses of orthodontic treatment; providing online non-downloadable software for photo editing and providing customized previews of results to be expected from orthodontic treatment plans

Trademark history

Date Document number Area Entry
February 9, 2023 2023/9 Gaz US RAW: Partial Ceasing Effect
January 30, 2021 2021/5 Gaz CH Rejection
January 14, 2021 2021/2 Gaz BX Rejection
January 12, 2021 2021/15 Gaz IT Rejection
September 22, 2020 2020/43 Gaz IE RAW: Rule 18ter(2)(ii) GP following a provisional refusal
September 3, 2020 2020/37 Gaz FR Rejection
June 26, 2020 2020/27 Gaz DE Rejection
April 17, 2020 2020/17 Gaz IE Rejection
July 19, 2019 2020/7 Gaz US Registration

ID: 141516726