35
Advertising; advertising; public relations; business
organisation, business economic and business administration
consultancy; marketing; market canvassing, market research
and market analysis; compilation and management of data
files, including for a platform on the internet; commercial
interim management; business project management; business
consultancy and services relating to drawing up of strategic
and policy plans, including plans aimed at maximizing the
effectiveness of marketing, campaigns and/or marketing
communications; economic expert reports; arranging events
for commercial, promotional or advertising purposes; drawing
up of statistics; commercial information; setting up of
business organisation plans; marketing and corporate
communications consultancy; business services in the field
of internal and external corporate communications and
marketing communications; drawing up and implementing of
marketing communication plans; arranging and conducting of
marketing promotion strategies; arranging and conducting of
marketing and promotional campaigns; business project
management in the field of marketing communications; media
planning, namely consultancy on advertising media to reach a
particular target group; media strategies namely determining
and advising which type of medium must be used within the
context of marketing; media purchasing, namely reservation
and purchase of planned media for others within the context
of marketing; advertising agencies; dissemination of
advertising matter; compilation of mailing lists;
publication of publicity texts; radio advertising and
commercials; television advertising and advertising matter
on television; publicity services; assessment of marketing
campaigns; writing of publicity texts and layout services
for advertising purposes; development of methods for
achieving higher returns through marketing; consultancy and
information regarding the aforesaid services; the aforesaid
services also provided via electronic networks, such as the
internet
36
Financial consultancy for businesses; financial analysis of
marketing campaigns; financial research, also aimed at
optimising investments in marketing; financial consultancy
and information, namely aimed at achieving higher returns
through marketing; financial calculations (including advance
calculations) of the returns on investments in marketing;
consultancy and information regarding the aforesaid
services; the aforesaid services also provided via
electronic networks, such as the internet
38
Telecommunications; providing user access to an online
platform and interactive networks; providing user access to
computer databases and computer networks; providing access
to search engines; data communications; electronic data
transmission; making available on-line facilities for
interaction with other computer users; consultancy and
information regarding the aforesaid services; the aforesaid
services also provided via electronic networks, such as the
internet
41
Teaching; providing of training; coaching services; courses;
publication of books, periodicals, magazines, press releases
and other printed matter, and digital publications;
arranging of workshops, lectures, seminars and events for
educational and cultural purposes; education, courses and
training assessment; consultancy and information regarding
the aforesaid services; the aforesaid services also provided
via electronic networks, such as the internet