09
Customer relationship management (CRM) software; computer
software platform for marketing automation tools, namely,
application programming interface (API) software and
software development kits (SDKs) that collect and analyze
customer data and enable the customer to send marketing
messages to consumers across multiple channels and
transactional messages for marketing, data analytics, and
customer support; business intelligence software, namely,
computer software for marketing automation and customer
relationship management (CRM) for use in creating and
assessing marketing campaigns and marketing programs, for
use in enabling integration marketing programs and marketing
program assessment data with machine learning and predictive
technology programs, and for sending messages,
questionnaires and polls via push notifications,
location-based messaging, text messaging, in-app messages,
and email for purposes of customer engagement and feedback;
computer software for data collection, data management, data
analytics, and data visualization, and enabling actionable
data insights that provide a single view of each customer;
computer software for use in creating and sending
multi-channel messages, such as push notifications,
location-based messaging, text messaging, in-app messages,
and email, for promoting, advertising, and marketing the
goods and services of others; computer software for data
collection and analysis; computer software for transmitting
electronic messages; computer software for soliciting
customer feedback and collection and analysis of feedback
data; computer software for use in developing marketing
materials and marketing and advertising campaigns; computer
software for use in managing online website content;
computer software for use in conducting opinion polls and
surveys; computer software for creating and managing news
feeds
35
Business consulting, information and marketing services;
business marketing consulting services; consulting services
in the field of internet marketing; direct marketing
consulting services; marketing consulting; promotion and
marketing services and related consulting; providing
marketing consulting in the field of social media; providing
mobile marketing services
38
Telecommunications services, namely, electronic transmission
of communications in the nature of push notifications,
location based messaging, text messaging, in-app messages,
email, web browser messages and push notifications, news
feed cards and SMS messages; electronic messaging;
multi-channel advertising messaging, namely, electronic
transmission of push notifications, location-based
messaging, text messaging, in-app messages, email, web
browser messages and push notifications, news feed cards and
SMS messages
42
Providing temporary use of online non-downloadable software
that collects and compiles customer data for use in
developing marketing automation tools in the nature of push
notifications, location-based messaging, text messaging,
in-app messages and email for the purpose of marketing the
goods and services of others, and for use in data analytics,
data analysis for customer segmentation, and customer
relationship management (CRM); business intelligence
software, namely, non-downloadable online software for use
in developing marketing automation tools in the nature of
push notifications, location-based messaging, text
messaging, in-app messages and email for purposes of
creating and managing marketing and customer relationship
campaigns (term considered too vague by the International
Bureau - Rule 13 (2) (b) of the Regulations); business
intelligence software, namely, non-downloadable online
software for use in conducting consumer opinion polls, for
use in sending automatic multichannel messaging in the
nature of push notifications, location based messaging, text
messaging, in-app messages, and email, for use in analyzing
customer engagement response forms and customer feedback
(term considered too vague by the International Bureau -
Rule 13 (2) (b) of the Regulations); providing
non-downloadable online software for use in managing
customer service messaging systems; providing a web site
featuring temporary use of non-downloadable software for
data collection, data management, data analytics, and data
visualization (term considered too vague by the
International Bureau - Rule 13 (2) (b) of the Regulations);
providing an online non-downloadable software platform and
associated non-downloadable software tools for use in
conducting opinion polls and surveys; software technology
consulting; software development services; technical support
services, namely, troubleshooting computer software
problems; and data mining