09
Wearable near-field communication smart tags that operate in
conjunction with an interactive website platform to transmit
information about the user to the website platform to
enhance the guest experience of the user when using online
products and services or visiting a destination or venue;
wearable near-field communication smart tags that operate in
conjunction with an interactive website platform to create a
cashless interface for the user when using online products
and services or visiting a destination or venue; wearable
near-field communication smart tags that operate in
conjunction with an interactive website platform to create a
cashless interface for the user when using online products
and services or visiting a destination or venue that permits
the user to purchase ticketing, gain admission to
attractions located at a destination or venue, interact with
elements of such attractions, use online products and
services and purchase benefits and consumer products and
services while visiting the destination or venue or using
the online products or services
35
Providing incentive award programs for customers through
issuance and processing of loyalty points for purchase of,
use of, participation in, and interaction with a company's
goods and services, which may be redeemed for benefits,
consumer products and services, and virtual merchandise
provided by the company
42
Providing an online, non-downloadable web-based software
application that allows the user to interact with elements
of online products and services, websites, destinations, and
venues used or visited by the user, thereby permitting the
owner, provider, or operator of the software, products,
services, website, destination, or venue to provide the user
with guest-tailored experiences and personalized
interactivity with elements of the online experience,
destination, or venue; hosting an interactive website
platform that operates in conjunction with near-field
communication smart tags and personal electronic devices to
transmit information about the user to the website platform
to enhance the guest experience of the user when using
online products and services or visiting a destination or
venue; hosting an interactive website platform that operates
in conjunction with near-field communication smart tags and
personal electronic devices to create a cashless interface
for the user when using online products and services or
visiting a destination or venue; hosting an interactive
website platform that operates in conjunction with
near-field communication smart tags and personal electronic
devices to create a cashless interface for the user when
using online products and services or visiting a destination
or venue that permits the user to purchase ticketing, gain
admission to attractions located at a destination or venue,
interact with elements of such attractions, use online
products and services and purchase benefits and consumer
products and services while visiting the destination or
venue or using the online products or services