35
Advertising agency services; corporate strategy consultancy
services; branding services, namely, analysis and consulting
on brands for businesses; influencer marketing services;
content marketing services for others, especially creation
of marketing content and rendering conversation marketing
services, including in the field of social media; marketing,
advertising, advertising material design and brand
consulting in the field of brand communication strategy
services; advertising consultation, namely, providing
analysis, attribution information, reporting and
optimization recommendations for online advertising content;
development of advertising material and social media
campaigns; preparing and placing advertisements for others;
copywriting; layout services for advertising purposes;
providing consulting services in the field of facilitating
the planning, buying and selling of media; database
management; business data analysis; analysis of market
research data; advice on the analysis of consumer buying
habits and needs provided with the help of sensory, quality
and quantity-related data; marketing research and analysis
services; search engine optimization; publicity and
promotion; customer loyalty services for commercial,
promotional and/or advertising purposes; business consulting
services, namely assisting and advising businesses on the
business aspects of using social media; mediation in the
establishment of business connections between companies and
social media influencers, creators, bloggers, and vloggers;
professional recruitment services; arranging and conducting
of trade fairs, exhibitions, congresses and presentations
for commercial or advertising purposes; information,
research and consultancy relating to the aforesaid services;
including all the aforesaid services provided via electronic
channels, such as the internet
41
Publishing services; brand publishing services; publication
of electronic journals and of on-line diaries [blogs] on the
internet, featuring user generated or specified content;
editing of texts, other than publicity texts, films, videos
and photos intended for electronic press publications via
social media; online social media press publishing services
for others; organisation of contests and award ceremonies;
sound recording services; photo editing; production and
post-production editing services in the field of
(interactive) audiovisual (multimedia) products; providing
of information in the field of audiovisual productions;
arranging, conducting and organisation of workshops and
training courses in the field of influencer marketing, brand
activation, content creation and the use of social media and
other online networks; information, research and consultancy
relating to the aforesaid services; including all the
aforesaid services provided via electronic channels, such as
the internet
42
Providing online, non-downloadable software; software as a
service [saas]; platform as a service [paas]; providing
temporary use of non-downloadable online software for supply
and demand of influencers, content creators, bloggers and
vloggers; providing temporary use of non-downloadable online
software for collecting, analysing, managing, editing,
organising, amending, transmitting, sharing and storing
data, information, images, graphics, audio, video and text;
providing temporary use of non- downloadable software for
businesses to view, manage, track, analyze, and report data
in the field of sales, marketing, product information
management and e-commerce; providing temporary use of
non-downloadable online software for identifying consumer
behavior, sending promotional push notifications, building
online social media communities, real-time costumer support,
customer loyalty programs, navigation features, loyalty card
integration solutions; computer services, namely hosting and
designing online web portals which allow the users to
register and to participate in discussions, to receive
feedback, to form virtual communities and engage in social
networks; hosting websites; information, research and
consultancy relating to the aforesaid services; including
all the aforesaid services provided via electronic channels,
such as the internet