35
Advertising, in particular TV advertising, online
advertising in a computer network; radio advertising;
advertising by mail order, bill-posting, print and Internet
advertising; advertising on mobile phone networks;
advertising by mobile phone, television;
Internet-advertising for others; advertising agencies;
planning and organization of advertising initiatives;
presentation of firms in the Internet and other media for
advertising purposes; distribution of samples for
advertising purposes; sales promotion; public relations
services provided by public relations agencies; marketing
research, marketing, including on digital networks,
(webvertising); telemarketing; markets surveys and market
analysis; rental of advertising space in the Internet;
online advertising on computer networks (banner exchange);
arranging of advertising events; multimedia agency services,
namely the presentation of firms in the Internet and other
media; merchandising agency services, namely advertising,
marketing (marketing research) and markets surveys and
market analysis; auctioneering and reverse auctioneering,
also in the Internet; organisations of trade fairs for
commercial or advertising purposes; organisation of
exhibitions for commercial or advertising purposes; business
management (for others); consultancy relating to advertising
and marketing, in particular creation of marketing tools;
business management and organisation consultancy, in
particular relating to business development; business
management consultancy; professional business consultancy;
business organisation consultancy; assistance in the
management of industrial or commercial enterprises;
intermediary services relating to commercial and business
contacts, including via the Internet; intermediary services
relating to the negotiations of contracts for the purchase
and sale of goods for others; intermediary services relating
to the negotiating and concluding of commercial transactions
for others, including within the framework of e-commerce;
intermediary services relating to the negotiation of
contracts for others for the use of services, included in
this class; demonstration of goods for advertising purposes;
presentation of good and service for sales purposes; retail
mail order services and retail or wholesale services via the
Internet and via mobile Internet for books, newspapers,
magazines, photographs, photo-books, stationery, office
requisites, clothes of all kinds, shoes, leather products,
synthetic leather products, scarves, cups, hiking equipment,
sports equipment of all kinds, vine, jewellery, belts, bags,
umbrellas, spectacles, sun-glasses, household articles,
kitchen equipment, bedclothes, towels, cosmetic products,
cleaning supplies, porcelain, lamps, computers, printers,
loudspeakers, scanners, furniture, mirrors, frames,
telephones, mobile phones, handhelds, PDAS, TV sets, radios,
alarm clocks, stereos, kitchen gears, software (downloadable
or on data carriers), CDs, DVDs, data carriers of all kinds,
medicine, cosmetics and groceries; displaying goods for
others (for retail, mail order and wholesale trading
services), namely displaying of books, newspapers,
magazines, photographs, photo-books, stationery, office
requisites, clothes of all kinds, shoes, leather products,
synthetic leather products, scarves, cups, hiking equipment,
sports equipment of all kinds, vine, jewellery, belts, bags,
umbrellas, spectacles, sun-glasses, household articles,
kitchen equipment, bedclothes, towels, cosmetic products,
cleaning supplies, porcelain, lamps, computers, printers,
loudspeakers, scanners, furniture, mirrors, frames,
telephones, mobile phones, handhelds, PDAs, TV sets, radios,
alarm clocks, stereos, kitchen gears, software (downloadable
or on data carriers), CDs, DVDs, data carriers of all kinds,
medicine, cosmetics and groceries; intermediary services
relating to the negotiations of contracts for the provision
of services with regard to lottery and betting; provision
and operation of a service-hotline for Internet users,
namely consumer advise (product advertising), processing of
orders, invoice management and/or complaints management
relating to e-commerce, provision and operation of a call
centre for Internet users, namely consumer advise (product
advertising), processing of orders, invoice management
and/or complaints management relating to e-commerce; data
search in computer files for others, including via the
Internet and for others; maintenance and arranging of data
and information in computer databases; systematization of
data in computer databases; multimedia database services,
namely compilation and systemization of data, in particular
images, audio and/or video information, in computer
databases
41
Publication and editing of printed matter, books, newspapers
and/or periodicals (except for advertising purposes);
publication and editing of newspapers, periodicals and books
as well as teaching and instructional materials (except for
advertising purposes), in electronic form and/or on the
Internet and recorded on analogue or digital data carriers;
rental and leasing of printed matter; online publication, in
particular of electronic books and periodicals (not
downloadable); (mobile) website editing (support services);
digital imaging services; services of a sound and television
recording studio, namely production of sound and image
recordings; showing and rental of sound and image
recordings; rental of data carries of all kinds for
entertainment purposes, in particular rental of videotapes,
of DVD and of films; production of television, mobile phone
television and radio programs; compilation of television,
mobile phone television and radio programs; production of
multimedia presentations (recording studio and film studio
services); entertainment; entertainment, in particular radio
and TV entertainment; conducting entertainment events,
cultural and sports live-events, educational events,
entertainment and cultural activities in connection with
awarding of certification marks (seal of quality); training
courses as well as cultural and sports activities, included
in this class; arranging and conducting of conferences,
congresses, concerts and symposiums, seminars, training
courses, classes and lectures; arrangement shows for
cultural purposes; organisation of entertainment shows;
entertainment by Internet protocol television; entertainment
by mobile phone television; providing online games services
(on computer networks); conducting of games on the Internet,
also on the mobile Internet; conducting of lotteries and
betting; photographic reporting; Internet services, namely
the providing of access to games on the Internet;
entertainment, including entertainment via online tools for
the dialogue and the communication with other computer users
concerning topics of general interest
42
Award of labels and quality marks, quality control, namely
the development of criteria for quality assurance and their
monitoring, both to encourage the use of origin and quality
marks