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Publications and printed matter, namely, [basketball trading cards, trading cards, stickers, decals, commemorative basketball stamps, collectible cardboard trading discs, memo boards, clipboards, paper coasters, post cards, place mats of paper, facial tissues, note cards,] memo pads, note pads, [ball point pens, rubber bands, pencils, pen and paper holders, desktop document stands, scrap books, rubber stamps, paper banners and flags, bookmarks, 3-ring binders, stationery folders, wirebound notebooks, portfolio notebooks, unmounted and mounted photographs, posters, calendars, bumper stickers, book covers, bookmarks, wrapping paper, children's activity books, children's coloring books, statistical books, guide books, and reference books in the field of basketball, magazines in the field of basketball, catalogs featuring basketball, commemorative game and souvenir programs, paper pennants,] stationery, stationery-type portfolios, [post cards, invitation cards, printed certificates, greeting cards, Christmas cards, holiday cards, statistical sheets for basketball topics, newsletters,] brochures, [pamphlets, and game schedules] in the field of basketball[, bank checks, check book covers, check book holders, credit cards and telephone calling cards not magnetically encoded]