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Administration of consumer loyalty programs; provision of services in relation to the organization, operation and management of customer loyalty programs, namely, the issuance, accounting and management of reward points; organization, operation and supervision of customer loyalty schemes; organization and management of customer loyalty programs; organization, operation and supervision of an incentive scheme; organization and management of incentive programs; organization and management of customer incentive point awards program; sales promotion of products and services through business competitions and incentive award programs (for others); organization and management of incentive award programs and promotional activities for customers to promote hotel, hospitality, travel, dining, retail and entertainment services for others; organization and management of customer loyalty schemes for commercial, promotional and/or advertising purposes; customer club services, namely, organization and administration services in relation to the supply of benefits for customer loyalty schemes for commercial, promotional and/advertising purposes; promotion (advertising) of business; promotional marketing; promotional services; sales promotion services; sales promotion through customer loyalty programs (for others); and online promotion on a computer network