35
Advertising, marketing and promotional services; Loyalty, incentive and bonus program services; Distribution of advertising, marketing and promotional material; Advertising, marketing and promotional consultancy, advisory and assistance services; Provision and rental of advertising space, time and media; Brand positioning services; Brand testing; Brand creation; Brand evaluation services; Brand strategy services; Market and competitor research and trend research, for others; Development of corporate identity, for the benefit of others; Commercial business assistance and consumer information; Business assistance, management and administrative services; Administrative support and data processing services; Personnel management; Personnel recruitment; Business consultancy and advisory services, including the following services: Design of services and Product management, All the aforesaid services included in this class; Business analysis and information services, and market research; Public relations services, including the following services: communication strategy advice services; Visual display of all interactions of a customer; Development of communication strategies; Strategic planning, Communication strategies, Namely of: Creation and distribution of content; Definition of value promises; Creation, review and creative improvement of business models; Systematic planning, control and inspection of innovations in organisations
41
Education and instruction services; Arranging, conducting and organising of workshops, including the following services: Conducting workshops, in relation to the followings fields: Brand positioning and identity; Design strategy workshops; Coaching, in relation to the followings fields: Innovation; Coaching, specifically design thinking
42
Design and development of computer hardware and software; Design services, Especially design systems, Product design, Industrial design, User experience design and user interface design; Technical product analyses and research; product management, all of the aforesaid services in this class, namely Technical product analysis, Quality control, Determination of product risks, technical optimisation of goods and Consultancy services related thereto; Scientific analysis, Especially Context analyses, use analyses, environmental analyses, design studies; investigating, Relating to the following sectors: Determination of user friendliness; Usability testing - serviceability testing; Development of design concepts; Computer aided design services, namely process visualization; Interface design; Design strategy support via design consultancy; Styling, Relating to the following sectors: Development of product visions and user scenarios; Graphic-design services; Brand design services; Design of brand names; Enterprise content management