35
Business assistance in the fields of advertising and marketing, in particular online; Business enquiries and business analysis for optimising the performance and efficiency of digital advertising and marketing campaigns; Research and studies relating to online consumer behaviour, profiles and preferences for commercial purposes; Statistical analysis and reporting services for business purposes; Collection, compilation and providing of online databases relating to consumer behaviour, buying profiles, habits and preferences; Targeted marketing via analysis of consumer behavioural patterns; Economic studies, consultancy and information for commercial purposes in the field of behavioural economics; Providing of databases accessible online in the field of analysing digital marketing and advertising campaigns; Computerised file management and database services; Providing of information and data relating to consumer behaviour, profiles, habits and buying preferences and relating to monitoring the buying decisions of consumers for use by online advertisers, advertising networks and broadcasters accessing data; Advertising; Direct promotion and marketing in relation to online consumer behaviour, profiles, habits and preferences for commercial purposes; Consultancy, expertise and research in the fields of business, advertising, promotion and direct marketing in relation to communications services relating to online consumer behaviour, profiles, habits and preferences for commercial purposes; Compilation, centralisation, publication and dissemination of advertising documents and publicity material; Organisation of trade fairs and exhibitions for advertising purposes; Market studies; Arranging and conducting of exhibitions in the fields of business, advertising, promotion, direct merchandising, sponsorship and patronage for commercial or advertising purposes, communications by computer, data transmission, telephone, Internet and intranet networks, on the communications techniques designed to promote the products, goods, services or image of a company; Advertising sponsorship and patronage for philanthropic purposes; Assistance in the administration of consumer loyalty programmes; Compilation of information and data into computer databases and management, maintenance and updating of computer files, in the fields of advertising and marketing; Computerized file management; Public relations services; Compilation of statistics
38
Providing access to digital platforms for sharing data and information relating to online consumer behaviour, preferences, habits and buying profiles; Providing of online platforms enabling online advertisers, advertising networks and broadcasters accessing data to collect, monitor, analyse, integrate, control, manage, share and monetise consumer buying profiles and behavioural information originating from online website traffic sources; Electronic communications, online public communications by computer, data transmission, telephone, Internet and intranet networks, electronic mail, information about telecommunications; Consultancy and expertise in the field of communications by computer, telematic, telephone, internet and intranet networks; Dissemination of information and data in the fields of business, advertising, promotion, direct merchandising, sponsorship and patronage for commercial or advertising purposes, communications by computer, data transmission, telephone, Internet and intranet networks, on the communications services designed to promote the products, goods, services or image of a company; Wire agency [communication] services; Providing access to databases
42
Scientific and technological services and research and design relating thereto; Industrial analysis and research services; Design and development of computer hardware and software; Software as a service [SaaS]; Platform as a Service [PaaS]; IT services; Application service provider [ASP], namely, hosting computer software applications of others; Cloud computing; Providing temporary use of on-line non-downloadable software for the management of data; Providing computer facilities for the electronic storage of digital data; Temporary electronic storage of information and data; Providing of computer software for managing, analysing and optimising the performance and efficiency of digital advertising and marketing campaigns; Providing of computer software for compiling, managing, integrating, analysing, indexing, viewing, transmitting and sharing data and information relating to online consumer behaviour and buying profiles; installation, configuration and operation of computer software platforms; Creating and developing databases; Internet security consultancy; Data security consultancy; Computer programming for computer data and hardware security; Data encryption services; Data anonymisation and data archiving; Electronic retrieval and storage of computer data; Conversion of computer programs and data, other than physical conversion; Providing of software applications for tracking, compiling, monitoring, analysing, integrating, managing, backing up, protecting and sharing a wide variety of data and information originating from various sources via a single interface; Providing of application software enabling the capture, analysis, targeting, sharing and monetisation of consumer buying profiles and behavioural information originating from online website traffic sources