35
Providing promotion, management, validation, fulfillment, transaction processing, and customer service services for consumer, employee, loyalty and sales incentive award programs of others, and redemption-based promotions of others, namely, rebate promotions, gift-with-purchase programs, points-based incentive promotions, incentive programs, and refer-a-friend promotions; providing product rebate processing services via a global computer network; management of prepaid card programs; administration of incentive award programs for others using gift cards, rebate cards, membership cards, and loyalty cards; computerized database management; providing customer service in the field of prepaid cards, namely, providing card balance and related information; promoting employee, distributor, and customer reward and recognition, sales incentive, costs savings, loyalty, frequency, rebate, and affinity programs, through the administering and conducting of incentive programs involving the issuance of prepaid cards, gift cards, merchandise, digital payments and checks; marketing services, namely, creating and administering indirect sales channel marketing programs; customer relationship management services; marketing services in the fields of consumer, employee, loyalty and sales incentive award programs, namely, providing customized communication programs in the nature of loyalty promotions, web promotions, mobile promotions, and promotional communications; branding services; data analysis services; providing self-service consumer, employee, loyalty and sales reward products and communication programs therefor that can be created from an internet portal
36
Issuing stored value cards, namely, prepaid cards and gift cards; stored value services, namely, prepaid card services and gift card services offered through cards with stored value; issuing stored value cards as part of the contests, and rebate, gift card, and incentive programs of others