9
Software for enabling the mobile applications of others to detect, analyze, and act upon the location of mobile devices within brick and-mortar retail establishments; Software for enabling the mobile applications of others to use the location of mobile devices within brick-and-mortar retail establishments to customize targeted or personalized communications; Electric or electronic sensors for detecting the location of mobile devices and triggering location specific digital communications to such mobile devices; Proximity sensors; Telecommunications transmitters; Information technology and audiovisual equipment; Safety, security, protection and signalling devices; Apparatus, instruments and cables for electricity; Measuring, detecting and monitoring instruments, indicators and controllers; Navigation, guidance, tracking, targeting and map making devices; Optical devices, enhancers and correctors; Recorded content; Scientific research and laboratory apparatus, educational apparatus and simulators; Computer software
38
Telecommunications; Telecommunication services; Advisory services relating to communications; Computer communication and Internet access; Provision and rental of telecommunications facilities and equipment
42
Providing a web-based service featuring technology that enables operators of brick-and-mortar retail establishments to detect, analyze, and act upon the location of mobile devices within such retail establishments; Providing a website featuring non-downloadable software for using the location of mobile devices within brick-and-mortar retail establishments to create targeted or personalized communications, and to manage, monitor, optimize, and analyze such communications; Providing a website featuring non-downloadable software for the set-up and monitoring of electric or electronic sensors and proximity sensors; consulting services in the field of deployment, programming, and use of electronic sensors or proximity sensors for location of mobile devices; consulting services in the field of non-downloadable software for creating targeted or personalized communications using location data of mobile devices, and for managing, monitoring, optimizing, and analyzing such communications; Software as a service [SaaS]; IT services; Hosting services and software as a service and rental of software; IT consultancy, advisory and information services; IT security, protection and restoration; Software development, programming and implementation