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Home shopping, catalog and mail order services in the field of general merchandise, including the presentation of goods, namely fashion, jewelry, beauty, cooking and tableware, household utensils, electronics, sport and leisure, and playthings, clothing, accessories, textiles, household goods and household utensils, cleaning apparatus and preparations, do-it-yourself articles, electrical apparatus, computers and computer accessories, garden requisites, garden tools, plants, jewelry, furniture, decorative goods, perfumery and pharmaceutical preparations, foodstuffs, food supplements, medical products, office requisites, art materials, sports equipment, travel requisites, by means of television, cable television, catalogues, telephone, mobile phone, portable and hand-operated digital and electronic apparatus, computers and/or networks; the bringing together, for the benefit of others, of a variety of goods to enable consumers to view and purchase them conveniently in the field of general merchandise, namely in the field of fashion, jewelry, beauty, cooking and tableware, household utensils, electronics, sport and leisure, and playthings, clothing accessories, textiles, household goods and household utensils, cleaning apparatus and preparations, do-it-yourself articles, electrical apparatus, computers and computer accessories, garden requisites, garden tools, plants, jewelry, furniture, decorative goods, perfumery and pharmaceutical preparations, foodstuffs, food supplements, medical products, office requisites, art materials, sports equipment, travel requisites, by means of television, cable television, catalogues, telephone, mobile phone, portable and hand-operated digital and electronic apparatus, computers and/or networks