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Advertising, marketing, promotion, retail (whether in store, by mail order, telephone, or via the internet) of precious metals and their alloys and goods in precious metals or coated therewith, semi-precious and precious stones, horological and other chronometric instruments, clocks, jewellery and imitation jewellery, costume jewellery, charms, ornaments of precious metal, including, ornamental pendants and ornamental pins, cuff links, tie pins, precious gemstones and semi-precious gemstones, chronometric and horological instruments, watches and clocks, and parts of the foregoing goods, watch accessories, including, watch bands, watch chains, watch straps and watch cases, jewellery cases and jewellery boxes of precious metal, precious metal alloys or coated therewith, medallions and badges of precious metal, precious metal alloys or coated therewith, key rings, key cases, key tags and key fobs, all of precious metal, precious metal alloys or coated therewith, parts and fittings for the aforesaid goods