16
Printed matter, in particular periodicals, books, advertising leaflets, writing paper and business papers, magazines, newspapers, brochures, press folders, posters, catalogues, newletters, mail shots, direct mail shots and dialogue mail shots; stationery, namely transparencies, entrance tickets, participant tickets, invitation cards, postcards, envelopes, shop displays and meter reading cards for insurance companies, banks and energy suppliers
35
Providing services for advertising, in particular dialogue marketing, direct marketing, media planning, address comparison, postage optimisation, print agencies; promotional services; marketing and advertising media management services; compilation of direct mailing lists; compilation of mailing lists; dialogue and document services, namely data management; response management for trademarks and media, namely conducting and evaluating (statistics) end user response campaigns; fulfillment services, namely order receipt, invoicing, dunning and returns management; campaign management; direct mail advertising; marketing by mail; preparation of mailing lists; preparation of mailing lists for direct mail advertising services; direct marketing, database marketing; lettershop and direct mail services, namely registering, copying, writing, compiling or systematic ordering of prospectuses or commercial samples, including distribution thereof for advertising purposes, for others; call centre services, namely handling of contracts relating to services and to the purchase and sale of goods (order acceptance and placement), consultancy with regard thereto, market research, operating information, complaints and emergency hotlines, the aforesaid services via telecommunications, in particular with the purpose of external service support/optimisation, regular customer care and attracting new customers; service centres, namely arranging, processing and forwarding of orders for goods and services, order processing, processing of complaints and offers, telephone order placement, for others, and telephone consultancy and arrangement of product or service-related consultancy; planning, organisation and conducting of exhibitions and trade fairs for commercial or advertising purposes
40
Printing services, in particular in the field of electronic publishing, print pre-stage production, print production, in particular digital printing, print further processing; adhesive binding, shrink-wrapping, stitching and enveloping of printed products; document production, for others, namely invoices, meter reading cards, for insurance companies, banks and energy suppliers; lettershop services; personalisation of printed products, in particular in black and white or colour, using toners and/or inks